<?xml version="1.0" encoding="UTF-8"?><rss version="2.0" xmlns:atom="http://www.w3.org/2005/Atom"><channel><title>General Mills ownership changes · Brandtree</title><link>https://brandtree.org/company/general-mills</link><atom:link href="https://brandtree.org/company/general-mills/feed.xml" rel="self" type="application/rss+xml"/><description>Acquisitions, divestitures and ownership changes involving General Mills.</description><item><title>Acquisition: General Mills — Blue Buffalo</title><link>https://brandtree.org/deal/general-mills-acquires-blue-buffalo-2018</link><guid>https://brandtree.org/deal/general-mills-acquires-blue-buffalo-2018</guid><pubDate>Tue, 24 Apr 2018 00:00:00 GMT</pubDate><description>General Mills acquired Blue Buffalo for about $8 billion, its largest acquisition. Pet food had been growing while packaged human food stagnated, and Blue Buffalo sold on named whole ingredients rather than meat meals, largely through pet specialty retailers.</description></item><item><title>Acquisition: General Mills — Annie's</title><link>https://brandtree.org/deal/general-mills-acquires-annies-2014</link><guid>https://brandtree.org/deal/general-mills-acquires-annies-2014</guid><pubDate>Wed, 01 Oct 2014 00:00:00 GMT</pubDate><description>General Mills acquired Annie's for about $820 million, buying an organic food company whose rabbit logo and pasta shapes had been built in deliberate opposition to the packaged food industry that bought it.</description></item><item><title>Acquisition: General Mills — Pillsbury, Old El Paso and Häagen-Dazs (North America)</title><link>https://brandtree.org/deal/general-mills-acquires-pillsbury-2001</link><guid>https://brandtree.org/deal/general-mills-acquires-pillsbury-2001</guid><pubDate>Wed, 31 Oct 2001 00:00:00 GMT</pubDate><description>General Mills bought Pillsbury from Diageo, roughly doubling its size. The Federal Trade Commission required the divestiture of Pillsbury's dessert and specialty products business to International Multifoods before clearing the deal.</description></item></channel></rss>