<?xml version="1.0" encoding="UTF-8"?><rss version="2.0" xmlns:atom="http://www.w3.org/2005/Atom"><channel><title>Mattel ownership changes · Brandtree</title><link>https://brandtree.org/company/mattel</link><atom:link href="https://brandtree.org/company/mattel/feed.xml" rel="self" type="application/rss+xml"/><description>Acquisitions, divestitures and ownership changes involving Mattel.</description><item><title>Acquisition: Mattel — American Girl</title><link>https://brandtree.org/deal/mattel-acquires-american-girl-1998</link><guid>https://brandtree.org/deal/mattel-acquires-american-girl-1998</guid><pubDate>Wed, 01 Jul 1998 00:00:00 GMT</pubDate><description>Mattel acquired Pleasant Company, maker of American Girl dolls, for about $700 million. Each doll comes with historical fiction set in a particular period, and the books address subjects including slavery and internment, which is unusual for a toy line.</description></item><item><title>Acquisition: Mattel — Matchbox</title><link>https://brandtree.org/deal/mattel-acquires-tyco-toys-1997</link><guid>https://brandtree.org/deal/mattel-acquires-tyco-toys-1997</guid><pubDate>Thu, 22 May 1997 00:00:00 GMT</pubDate><description>Mattel acquired Tyco Toys for about $755 million, taking Matchbox with it. That put Matchbox and Hot Wheels, rivals since 1968, under one owner; Mattel has kept both ranges in production rather than merging them.</description></item><item><title>Acquisition: Mattel — Fisher-Price</title><link>https://brandtree.org/deal/mattel-acquires-fisher-price-1993</link><guid>https://brandtree.org/deal/mattel-acquires-fisher-price-1993</guid><pubDate>Tue, 30 Nov 1993 00:00:00 GMT</pubDate><description>Mattel acquired Fisher-Price for about $1.1 billion in stock, adding infant and preschool toys to a company built on Barbie and Hot Wheels. Fisher-Price had published a set of design principles about intrinsic play value in its first year of trading, 1930.</description></item></channel></rss>