KRAFTON: brands it owns and its ownership tree
KRAFTON (KRX: 259960) is a publicly listed company headquartered in Seoul, South Korea that owns 6 consumer brands across 2 categories.[1][2]
KRAFTON, Inc. is the South Korean game developer and publisher behind PUBG: BATTLEGROUNDS. It was founded on 26 March 2007 as Bluehole, took the KRAFTON name on 30 November 2018 and has been listed on the Korea Exchange since 10 August 2021. Its 2025 revenue was KRW 3.33 trillion, 90% of it from games and the rest from advertising after it bought Japan's ADK Group in October 2025. It owns studios in the United States, such as Unknown Worlds and Striking Distance, as well as in Korea.
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brands owned
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2
categories
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acquisitions recorded
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divestitures recorded
Company facts
- Legal name
- KRAFTON, Inc. (also Krafton, 크래프톤, Bluehole, Inc.)
- Type
- publicly listed company · see all publicly listed company owners
- Headquarters
- 🇰🇷 Seoul, South Korea
- Founded
- 2007
- Tickers
- KRX: 259960
- Website
- www.krafton.com
- Last verified
- · 2 sources
KRAFTON in numbers
- KRAFTON owns 6 consumer brands tracked here across 2 top-level categories; the largest is internet & digital with 5 brands.[1]
- 3 of its brands originated outside South Korea.
Everything KRAFTON owns
Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.
Full-screen interactive tree → · Download as infographic
Brand portfolio by category
Recent changes to this record
Frequently asked questions
What brands does KRAFTON own?
KRAFTON owns 6 consumer brands tracked here, including PUBG: BATTLEGROUNDS, Subnautica, Unknown Worlds, The Callisto Protocol, BATTLEGROUNDS MOBILE INDIA and inZOI.
Is KRAFTON a South Korean company?
Yes. KRAFTON is headquartered in Seoul, South Korea and was founded in 2007.
Who owns KRAFTON?
KRAFTON is a publicly listed company owned by its shareholders; it trades as 259960 on the KRX.
Sources (2) & corrections
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.
- [1] KRAFTON, Inc. 사업보고서 (FY2025, corrected 15 May 2026) — KRAFTON, Inc., Stock exchange filing, published 15 May 2026; retrieved 28 October 2026.
- [2] KRAFTON, Inc. 반기보고서 (first half of 2026) — KRAFTON, Inc., Stock exchange filing, published 14 August 2026; retrieved 28 October 2026.
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