Infographics

1240 charts built directly from the ownership dataset, current to 23 October 2026 and free to republish with attribution under a Creative Commons licence.

Every chart is real text rather than a flattened image, so screen readers can read it and search engines can index it. Each has a full text equivalent on its own page. No brand logos are used.

The big picture

The 12 companies behind your shelf

The companies that own the most consumer brands in this dataset, ranked. Together they account for 3% of every brand tracked here.

Everything one company owns

Everything Unilever owns

Every consumer brand Unilever controls, grouped by category. Each spoke is one brand; each coloured arc is a category, sized by how many brands sit in it.
Everything Procter & Gamble owns

Every consumer brand Procter & Gamble controls, grouped by category. Each spoke is one brand; each coloured arc is a category, sized by how many brands sit in it.
Everything TFG owns

Every consumer brand TFG controls, grouped by category. Each spoke is one brand; each coloured arc is a category, sized by how many brands sit in it.
Everything Nestlé owns

Every consumer brand Nestlé controls, grouped by category. Each spoke is one brand; each coloured arc is a category, sized by how many brands sit in it.
Everything Mars owns

Every consumer brand Mars controls, grouped by category. Each spoke is one brand; each coloured arc is a category, sized by how many brands sit in it.
Everything PepsiCo owns

Every consumer brand PepsiCo controls, grouped by category. Each spoke is one brand; each coloured arc is a category, sized by how many brands sit in it.
Everything Mondelēz owns

Every consumer brand Mondelēz controls, grouped by category. Each spoke is one brand; each coloured arc is a category, sized by how many brands sit in it.
Everything Marriott owns

Every consumer brand Marriott controls, grouped by category. Each spoke is one brand; each coloured arc is a category, sized by how many brands sit in it.
Everything Albertsons owns

Every consumer brand Albertsons controls, grouped by category. Each spoke is one brand; each coloured arc is a category, sized by how many brands sit in it.
Everything Coca-Cola owns

Every consumer brand Coca-Cola controls, grouped by category. Each spoke is one brand; each coloured arc is a category, sized by how many brands sit in it.
Everything Vail Resorts owns

Every consumer brand Vail Resorts controls, grouped by category. Each spoke is one brand; each coloured arc is a category, sized by how many brands sit in it.
Everything Gulf Hotels Group owns

Every consumer brand Gulf Hotels Group controls, grouped by category. Each spoke is one brand; each coloured arc is a category, sized by how many brands sit in it.
Everything Diageo owns

Every consumer brand Diageo controls, grouped by category. Each spoke is one brand; each coloured arc is a category, sized by how many brands sit in it.
Everything Kroger owns

Every consumer brand Kroger controls, grouped by category. Each spoke is one brand; each coloured arc is a category, sized by how many brands sit in it.
Everything Indofood owns

Every consumer brand Indofood controls, grouped by category. Each spoke is one brand; each coloured arc is a category, sized by how many brands sit in it.
Everything Wyndham Hotels & Resorts owns

Every consumer brand Wyndham Hotels & Resorts controls, grouped by category. Each spoke is one brand; each coloured arc is a category, sized by how many brands sit in it.
Everything L'Oréal owns

Every consumer brand L'Oréal controls, grouped by category. Each spoke is one brand; each coloured arc is a category, sized by how many brands sit in it.
Everything Lagardère owns

Every consumer brand Lagardère controls, grouped by category. Each spoke is one brand; each coloured arc is a category, sized by how many brands sit in it.
Everything Kraft Heinz owns

Every consumer brand Kraft Heinz controls, grouped by category. Each spoke is one brand; each coloured arc is a category, sized by how many brands sit in it.
Everything H World owns

Every consumer brand H World controls, grouped by category. Each spoke is one brand; each coloured arc is a category, sized by how many brands sit in it.
Everything AB InBev owns

Every consumer brand AB InBev controls, grouped by category. Each spoke is one brand; each coloured arc is a category, sized by how many brands sit in it.
Everything Reckitt owns

Every consumer brand Reckitt controls, grouped by category. Each spoke is one brand; each coloured arc is a category, sized by how many brands sit in it.
Everything LVMH owns

Every consumer brand LVMH controls, grouped by category. Each spoke is one brand; each coloured arc is a category, sized by how many brands sit in it.
Everything Imperial Brands owns

Every consumer brand Imperial Brands controls, grouped by category. Each spoke is one brand; each coloured arc is a category, sized by how many brands sit in it.

Showing 24 of 811.

Who owns a category

Who owns the food brands

Every food brand tracked here, grouped by the company that owns it. Each block is one brand; block groups are owners, so the largest coloured region is the most concentrated owner.
Who owns the travel & transport brands

Every travel & transport brand tracked here, grouped by the company that owns it. Each block is one brand; block groups are owners, so the largest coloured region is the most concentrated owner.
Who owns the beverages brands

Every beverages brand tracked here, grouped by the company that owns it. Each block is one brand; block groups are owners, so the largest coloured region is the most concentrated owner.
Who owns the finance & insurance brands

Every finance & insurance brand tracked here, grouped by the company that owns it. Each block is one brand; block groups are owners, so the largest coloured region is the most concentrated owner.
Who owns the energy brands

Every energy brand tracked here, grouped by the company that owns it. Each block is one brand; block groups are owners, so the largest coloured region is the most concentrated owner.
Who owns the home, garden & diy brands

Every home, garden & diy brand tracked here, grouped by the company that owns it. Each block is one brand; block groups are owners, so the largest coloured region is the most concentrated owner.
Who owns the internet & digital brands

Every internet & digital brand tracked here, grouped by the company that owns it. Each block is one brand; block groups are owners, so the largest coloured region is the most concentrated owner.
Who owns the apparel, footwear & accessories brands

Every apparel, footwear & accessories brand tracked here, grouped by the company that owns it. Each block is one brand; block groups are owners, so the largest coloured region is the most concentrated owner.
Who owns the personal care & beauty brands

Every personal care & beauty brand tracked here, grouped by the company that owns it. Each block is one brand; block groups are owners, so the largest coloured region is the most concentrated owner.
Who owns the insurance brands

Every insurance brand tracked here, grouped by the company that owns it. Each block is one brand; block groups are owners, so the largest coloured region is the most concentrated owner.
Who owns the airlines brands

Every airlines brand tracked here, grouped by the company that owns it. Each block is one brand; block groups are owners, so the largest coloured region is the most concentrated owner.
Who owns the soft drinks brands

Every soft drinks brand tracked here, grouped by the company that owns it. Each block is one brand; block groups are owners, so the largest coloured region is the most concentrated owner.
Who owns the healthcare & pharma brands

Every healthcare & pharma brand tracked here, grouped by the company that owns it. Each block is one brand; block groups are owners, so the largest coloured region is the most concentrated owner.
Who owns the home care brands

Every home care brand tracked here, grouped by the company that owns it. Each block is one brand; block groups are owners, so the largest coloured region is the most concentrated owner.
Who owns the media & entertainment brands

Every media & entertainment brand tracked here, grouped by the company that owns it. Each block is one brand; block groups are owners, so the largest coloured region is the most concentrated owner.
Who owns the dairy & alternatives brands

Every dairy & alternatives brand tracked here, grouped by the company that owns it. Each block is one brand; block groups are owners, so the largest coloured region is the most concentrated owner.
Who owns the parcel & freight logistics brands

Every parcel & freight logistics brand tracked here, grouped by the company that owns it. Each block is one brand; block groups are owners, so the largest coloured region is the most concentrated owner.
Who owns the banks brands

Every banks brand tracked here, grouped by the company that owns it. Each block is one brand; block groups are owners, so the largest coloured region is the most concentrated owner.
Who owns the power & utilities brands

Every power & utilities brand tracked here, grouped by the company that owns it. Each block is one brand; block groups are owners, so the largest coloured region is the most concentrated owner.
Who owns the retail brands

Every retail brand tracked here, grouped by the company that owns it. Each block is one brand; block groups are owners, so the largest coloured region is the most concentrated owner.
Who owns the retailer own brands brands

Every retailer own brands brand tracked here, grouped by the company that owns it. Each block is one brand; block groups are owners, so the largest coloured region is the most concentrated owner.
Who owns the property & casualty insurance brands

Every property & casualty insurance brand tracked here, grouped by the company that owns it. Each block is one brand; block groups are owners, so the largest coloured region is the most concentrated owner.
Who owns the oil & gas brands

Every oil & gas brand tracked here, grouped by the company that owns it. Each block is one brand; block groups are owners, so the largest coloured region is the most concentrated owner.
Who owns the hotels brands

Every hotels brand tracked here, grouped by the company that owns it. Each block is one brand; block groups are owners, so the largest coloured region is the most concentrated owner.

Showing 24 of 379.

Acquisitions over time

Alphabet acquisitions over time

Every completed acquisition by Alphabet on a time axis. Each circle is one deal, sized by its disclosed value; grey circles are deals whose price was never disclosed.
Amazon acquisitions over time

Every completed acquisition by Amazon on a time axis. Each circle is one deal, sized by its disclosed value; grey circles are deals whose price was never disclosed.
Asahi Group acquisitions over time

Every completed acquisition by Asahi Group on a time axis. Each circle is one deal, sized by its disclosed value; grey circles are deals whose price was never disclosed.
Authentic Brands acquisitions over time

Every completed acquisition by Authentic Brands on a time axis. Each circle is one deal, sized by its disclosed value; grey circles are deals whose price was never disclosed.
Berkshire Hathaway acquisitions over time

Every completed acquisition by Berkshire Hathaway on a time axis. Each circle is one deal, sized by its disclosed value; grey circles are deals whose price was never disclosed.
Booking Holdings acquisitions over time

Every completed acquisition by Booking Holdings on a time axis. Each circle is one deal, sized by its disclosed value; grey circles are deals whose price was never disclosed.
Buzzi acquisitions over time

Every completed acquisition by Buzzi on a time axis. Each circle is one deal, sized by its disclosed value; grey circles are deals whose price was never disclosed.
Campari Group acquisitions over time

Every completed acquisition by Campari Group on a time axis. Each circle is one deal, sized by its disclosed value; grey circles are deals whose price was never disclosed.
Church & Dwight acquisitions over time

Every completed acquisition by Church & Dwight on a time axis. Each circle is one deal, sized by its disclosed value; grey circles are deals whose price was never disclosed.
Coca-Cola acquisitions over time

Every completed acquisition by Coca-Cola on a time axis. Each circle is one deal, sized by its disclosed value; grey circles are deals whose price was never disclosed.
Colgate-Palmolive acquisitions over time

Every completed acquisition by Colgate-Palmolive on a time axis. Each circle is one deal, sized by its disclosed value; grey circles are deals whose price was never disclosed.
Comcast acquisitions over time

Every completed acquisition by Comcast on a time axis. Each circle is one deal, sized by its disclosed value; grey circles are deals whose price was never disclosed.
CRH acquisitions over time

Every completed acquisition by CRH on a time axis. Each circle is one deal, sized by its disclosed value; grey circles are deals whose price was never disclosed.
Danone acquisitions over time

Every completed acquisition by Danone on a time axis. Each circle is one deal, sized by its disclosed value; grey circles are deals whose price was never disclosed.
Disney acquisitions over time

Every completed acquisition by Disney on a time axis. Each circle is one deal, sized by its disclosed value; grey circles are deals whose price was never disclosed.
Estée Lauder acquisitions over time

Every completed acquisition by Estée Lauder on a time axis. Each circle is one deal, sized by its disclosed value; grey circles are deals whose price was never disclosed.
Ferrero acquisitions over time

Every completed acquisition by Ferrero on a time axis. Each circle is one deal, sized by its disclosed value; grey circles are deals whose price was never disclosed.
General Mills acquisitions over time

Every completed acquisition by General Mills on a time axis. Each circle is one deal, sized by its disclosed value; grey circles are deals whose price was never disclosed.
Groupe SEB acquisitions over time

Every completed acquisition by Groupe SEB on a time axis. Each circle is one deal, sized by its disclosed value; grey circles are deals whose price was never disclosed.
Heineken acquisitions over time

Every completed acquisition by Heineken on a time axis. Each circle is one deal, sized by its disclosed value; grey circles are deals whose price was never disclosed.
Helen of Troy acquisitions over time

Every completed acquisition by Helen of Troy on a time axis. Each circle is one deal, sized by its disclosed value; grey circles are deals whose price was never disclosed.
Hormel Foods acquisitions over time

Every completed acquisition by Hormel Foods on a time axis. Each circle is one deal, sized by its disclosed value; grey circles are deals whose price was never disclosed.
JBS acquisitions over time

Every completed acquisition by JBS on a time axis. Each circle is one deal, sized by its disclosed value; grey circles are deals whose price was never disclosed.
J.M. Smucker acquisitions over time

Every completed acquisition by J.M. Smucker on a time axis. Each circle is one deal, sized by its disclosed value; grey circles are deals whose price was never disclosed.

Showing 24 of 48.

Cross-border ownership

Which country owns which country’s brands

Every brand whose country of origin differs from its owner’s headquarters country, drawn as a flow from origin to owner. Thicker ribbons carry more brands.