Max's Group: brands it owns and its ownership tree
Max's Group (PSE: MAXS) is a publicly listed company headquartered in Makati, Philippines that owns 7 consumer brands across 2 categories and operates 2 consumer brands under licence without owning the names.[1]
Max's Group, Inc. is a Philippine casual-dining restaurant company registered with the Philippine SEC on 1 March 2000. A consolidation in 2014 brought 14 brands under it, and it made a public offering in December of that year; its shares trade on the Philippine Stock Exchange as MAXS. Its core brands are Max's Restaurant, Pancake House, Yellow Cab Pizza and Krispy Kreme, which it runs in the Philippines under an exclusive licence, as it does Jamba Juice. Teriyaki Boy, Dencio's and Sizzlin' Steak now trade mainly through multi-brand cloud kitchens and business-to-business sales. Its subsidiary No Bia, Inc. runs the central manufacturing plant commissioned in 2021, which also produces for other food companies.
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brands owned
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2
categories
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acquisitions recorded
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divestitures recorded
Company facts
- Legal name
- Max's Group, Inc. (also MGI, Max's Group Inc.)
- Type
- publicly listed company · see all publicly listed company owners
- Headquarters
- 🇵🇭 Makati, Philippines
- Founded
- 2000
- Tickers
- PSE: MAXS
- Last verified
- · 1 sources
Max's Group in numbers
- Max's Group owns 7 consumer brands tracked here across 2 top-level categories; the largest is restaurants & foodservice with 6 brands.[1]
Everything Max's Group owns
Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.
Full-screen interactive tree → · Download as infographic
Brand portfolio by category
Full portfolio, 7 brands, with sources → · Competitors by shared categories →
Minority stakes, joint ventures and licences
- Krispy Kreme (Philippines) — licensee 100% since 2006[1]Operated under licence; the name is owned by another company.
- Jamba Juice (Philippines) — licensee 100% since 2011[1]Operated under licence; the name is owned by another company.
Recent changes to this record
Frequently asked questions
What brands does Max's Group own?
Max's Group owns 7 consumer brands tracked here, including Max's Restaurant, Yellow Cab Pizza Co., Pancake House, Dencio's, Teriyaki Boy and Sizzlin' Steak.
Is Max's Group a Filipino company?
Yes. Max's Group is headquartered in Makati, Philippines and was founded in 2000.
Who owns Max's Group?
Max's Group is a publicly listed company owned by its shareholders; it trades as MAXS on the PSE.
Sources (1) & corrections
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.
- [1] Max's Group, Inc. — SEC Form 17-A Annual Report 2025 — Max's Group, Inc., Annual report, published 15 April 2026; retrieved 23 October 2026.
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