Brandtree

Sporting CP: brands it owns and its ownership tree

Sporting CP is a cooperative headquartered in Lisbon, Portugal that owns 1 consumer brand.[1]

Sporting Clube de Portugal is the Lisbon sports club that controls Sporting Clube de Portugal – Futebol, SAD, the company set up on 28 October 1997 to run its professional football, whose shares trade on Euronext Lisbon. The club holds 75.635% of the SAD's capital directly, as category A shares, and 12.358% through Sporting SGPS, so 87.994% of the votes are attributed to it; Holdimo holds 9.901%. The SAD pays the club royalties for using the Sporting brand. In September 2025 it moved ticketing, hospitality, sponsorship and merchandising into Sporting Entertainment, S.A., which it owns outright.

Company facts

Legal name
Sporting Clube de Portugal (also Sporting club, SCP)
Type
cooperative · see all cooperative owners
Headquarters
🇵🇹 Lisbon, Portugal
Last verified
· 1 sources

Sporting CP in numbers

Everything Sporting CP owns

Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.

Everything Sporting CP owns Tree of 1 brands under Sporting CP. Sporting CP Sporting CP

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Brand portfolio by category

Full portfolio, 1 brands, with sources →

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Frequently asked questions

What brands does Sporting CP own?

Sporting CP owns 1 consumer brands tracked here, including Sporting CP.

Is Sporting CP a Portuguese company?

Yes. Sporting CP is headquartered in Lisbon, Portugal.

Sources (1) & corrections

Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.

  1. [1] Sporting Clube de Portugal – Futebol, SAD — Relatório e Contas, Época 2025/2026 — Sporting Clube de Portugal – Futebol, SAD, Annual report; retrieved 25 October 2026.

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