Acquisition announced
Anta Sports acquires Puma (2026)
Anta Sports announced the acquisition of Puma on 26 January 2026 for €1.51 billion; the deal is announced.[1]
ANTA Sports agreed to buy 29.06 per cent of Puma from Artémis, the Pinault family holding company, for €35 a share, €1,505,516,600 in total. The stake would make the Chinese group Puma's largest shareholder without a full takeover, adding it to a portfolio that already includes control of Amer Sports and the Chinese rights to Fila.
Recorded as announced. The long-stop date is 31 December 2026 and no completion announcement had been found as of September 2026. A 29.06 per cent holding would be a minority stake, not control of Puma or its brand.
Deal facts
- Announced
- Expected close
- Pending
- Value
- €1.51 billion (equity value)
- Buyer
- Anta Sports
- Seller
- Artémis
- Assets
- Puma
- Regulatory review
- None recorded
Sources (1) & corrections
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.
- [1] ANTA Sports Products Limited - HKEX announcement on the acquisition of shares in PUMA SE — Hong Kong Exchanges and Clearing Limited, Official document, published 27 January 2026; retrieved 16 September 2026.
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