Pinterest: brands it owns and its ownership tree
Pinterest (NYSE: PINS) is a publicly listed company headquartered in San Francisco, California, United States that owns 1 consumer brand.[1][2]
Pinterest launched in 2010 as a visual bookmarking tool and grew slowly by invitation before finding an audience planning weddings, homes and meals. It sits closer to a search engine than a social network, since most use has nothing to do with following other people.
-
brands owned
-
1
categories
-
0
acquisitions recorded
-
0
divestitures recorded
Company facts
- Legal name
- Pinterest, Inc.
- Type
- publicly listed company · see all publicly listed company owners
- Headquarters
- 🇺🇸 San Francisco, California, United States
- Founded
- 2010
- Tickers
- NYSE: PINS
- Revenue
- $4.22 billion (2025)[2]
- SEC CIK
- 0001506293
- Website
- newsroom.pinterest.com
- Last verified
- · 2 sources
What Pinterest's annual report says about its business
Read from Pinterest's latest annual filing[1]. Each line gives the sentence the filing uses, copied word for word.
Acquisitions and disposals named in the filing
- Acquired: tvScientific, Inc. (the fourth quarter of 2025).
For example, in the fourth quarter of 2025, we announced entry into a definitive agreement to acquire tvScientific, Inc.
Pinterest in numbers
- Pinterest owns 1 consumer brands tracked here across 1 top-level categories; the largest is internet & digital with 1 brands.[1]
Pinterest financial history
Headline figures from Pinterest's annual reports filed with the US Securities and Exchange Commission, in USD as reported, fiscal years ending 2020–2025. Revenue moved from $1.69bn to $4.22bn, an average of 20.1% a year (calculated).
| Fiscal year ended | Revenue | Operating income | Operating margin | Net income | Total assets | Long-term debt | Filing |
|---|---|---|---|---|---|---|---|
| $4.22bn | $319.9m | 7.6% | $416.9m | $5.49bn | — | 10-K | |
| $3.65bn | $179.8m | 4.9% | $1.86bn | $5.34bn | — | 10-K | |
| $3.06bn | $-125,678,000 | -4.1% | $-35,610,000 | $3.59bn | — | 10-K | |
| $2.8bn | $-101,677,000 | -3.6% | $-96,047,000 | $3.86bn | — | 10-K | |
| $2.58bn | $326.2m | 12.7% | $316.4m | $3.54bn | — | 10-K | |
| $1.69bn | $-142,504,000 | -8.4% | $-128,323,000 | $2.61bn | — | 10-K |
Source: SEC XBRL company facts. A dash means the company did not report that line in a form we could read. Figures for a year can be restated in a later filing; the latest filing's number is shown.
Everything Pinterest owns
Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.
Full-screen interactive tree →
Brand portfolio by category
Pinterest in the global legal-entity registry
The Global Legal Entity Identifier Foundation (GLEIF) keeps an open register of legal entities. Each entity reports its own parents. We show it as a cross-check on the ownership recorded on this page, which is built from filings.
- Legal entity identifier (LEI)
- 529900Y043CEBGO4HB65
- Registered name
- PINTEREST, INC. (US)
- Registration status
- Issued · record updated 4 December 2025
- Parent
- None named: it reports that no person or entity controls it.
- Retrieved
- · GLEIF record (JSON)
Pinterest SEC filings
The documents behind the figures on this page, as listed in the SEC's EDGAR index. Each links to the filing itself.
Annual reports
- Annual report, filed (10-K)
- Annual report, filed (10-K)
- Annual report, filed (10-K)
- Annual report, filed (10-K)
- Annual report, filed (10-K)
- Annual report, filed (10-K)
Proxy statements
- Proxy statement, filed (DEF 14A)
- Proxy statement, filed (DEF 14A)
- Proxy statement, filed (DEF 14A)
Recent current and quarterly reports
| Filed | Form | What it declares |
|---|---|---|
| 8-K | Entry into a material agreement; Creation of a direct financial obligation | |
| 8-K | Departure or appointment of directors or officers; Regulation FD disclosure | |
| 8-K | Departure or appointment of directors or officers | |
| 8-K | Departure or appointment of directors or officers | |
| 8-K | Departure or appointment of directors or officers | |
| 10-Q | Quarterly report | |
| 8-K | Results of operations and financial condition | |
| 8-K | Results of a shareholder vote | |
| 10-Q | Quarterly report | |
| 8-K | Results of operations and financial condition; Departure or appointment of directors or officers | |
| 8-K | Entry into a material agreement; Creation of a direct financial obligation; Unregistered sales of equity securities | |
| 8-K | Entry into a material agreement; Creation of a direct financial obligation; Unregistered sales of equity securities; Other events | |
| 8-K | Regulation FD disclosure | |
| 8-K | Results of operations and financial condition |
Frequently asked questions
What brands does Pinterest own?
Pinterest owns 1 consumer brands tracked here, including Pinterest.
Is Pinterest an American company?
Yes. Pinterest is headquartered in San Francisco, California, United States and was founded in 2010.
Who owns Pinterest?
Pinterest is a publicly listed company owned by its shareholders; it trades as PINS on the NYSE.
Sources (2) & corrections
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.
- [1] Pinterest, Inc. Annual Report on Form 10-K filed 2026-02-12 — SEC EDGAR, SEC Form 10-K, published 12 February 2026; retrieved 16 September 2026.
- [2] Pinterest, Inc.: Form 10-K for the year ended 2025-12-31 (revenue) — SEC EDGAR, SEC Form 10-K, published 12 February 2026; retrieved 4 October 2026.
Report a correction Opens a pre-filled GitHub issue. See our corrections policy.