Brandtree

Viva Leisure: brands it owns and its ownership tree

Viva Leisure (ASX: VVA) is a publicly listed company headquartered in Canberra, Australia that owns 5 consumer brands.[1][2][3]

Viva Leisure is a Canberra gym operator that runs the Club Lime chain and franchises Plus Fitness. It began in 2004 with a single club in the Belconnen district of Canberra, traded as The Club Group until it took the Viva Leisure name in 2019, and listed on the ASX in June 2019. At 30 June 2026 its network had 534 open locations, 204 corporate and 330 franchised, and 694,243 members. Revenue for the year was A$237.1 million. It also holds 34% of Boutique Fitness Studios, the Australian master franchisee of Club Pilates, and 25% of World Gym's Australian master franchisee.

Company facts

Legal name
Viva Leisure Limited (also Viva Leisure Group, VVA, The Club Group)
Type
publicly listed company · see all publicly listed company owners
Headquarters
🇦🇺 Canberra, Australia
Founded
2004
Tickers
ASX: VVA
Website
www.vivaleisure.group
Last verified
· 4 sources

Viva Leisure in numbers

Everything Viva Leisure owns

Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.

Everything Viva Leisure owns Tree of 5 brands under Viva Leisure. Viva Leisure Club Lime GROUNDUP Hiit Republic Plus Fitness Zoo Fit

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Brand portfolio by category

Full portfolio, 5 brands, with sources →

Recent changes to this record

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Frequently asked questions

What brands does Viva Leisure own?

Viva Leisure owns 5 consumer brands tracked here, including Hiit Republic, Plus Fitness, Zoo Fit, Club Lime and GROUNDUP.

Is Viva Leisure an Australian company?

Yes. Viva Leisure is headquartered in Canberra, Australia and was founded in 2004.

Who owns Viva Leisure?

Viva Leisure is a publicly listed company owned by its shareholders; it trades as VVA on the ASX.

Sources (4) & corrections

Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.

  1. [1] Viva Leisure Limited Annual Report 2026 — Viva Leisure Limited, Annual report, published 29 September 2026; retrieved 22 October 2026.
  2. [2] The Viva Story 2025 — Viva Leisure Limited, Stock exchange filing, published 18 June 2025; retrieved 22 October 2026.
  3. [3] Completion of AFM Acquisition — Viva Leisure Limited, Stock exchange filing, published 24 August 2020; retrieved 22 October 2026.
  4. [4] Acquisition of AFM — Viva Leisure Limited, Stock exchange filing, published 22 July 2020; retrieved 22 October 2026.

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