Brandtree

Acquisition closed

Unilever acquires Liquid I.V. (2020)

Unilever completed the acquisition of Liquid I.V. on 1 November 2020.[1]

Unilever acquired Liquid I.V., an American hydration powder brand sold largely online. The price was not disclosed, and the brand has since become one of the faster-growing products in the group's portfolio.

Deal facts

Announced
Closed
Value
Undisclosed
Buyer
Unilever
Seller
Assets
Liquid I.V.
Regulatory review
None recorded

Ownership changes recorded from this deal

OwnerOwnedRelationshipStakeFromTo
UnileverLiquid I.V.owns100%2020-11-01present

Who owns Liquid I.V. today?

Sources (1) & corrections

Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.

  1. [1] Unilever PLC Annual Report and Accounts — acquisitions — Unilever PLC, Annual report; retrieved 8 September 2026.

Report a correction Opens a pre-filled GitHub issue. See our corrections policy.