Brandtree

Acquisition closed

Unilever acquires SheaMoisture (2017)

Unilever completed the acquisition of SheaMoisture on 1 December 2017.[1]

Unilever acquired Sundial Brands, owner of SheaMoisture, a company built around hair and skin care for Black consumers that mainstream brands had long underserved. The price was not disclosed.

Deal facts

Announced
Closed
Value
Undisclosed
Buyer
Unilever
Seller
Assets
SheaMoisture
Regulatory review
None recorded

Ownership changes recorded from this deal

OwnerOwnedRelationshipStakeFromTo
UnileverSheaMoistureowns100%2017-12-01present

Who owns SheaMoisture today?

Sources (1) & corrections

Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.

  1. [1] Unilever PLC Annual Report and Accounts — acquisitions — Unilever PLC, Annual report; retrieved 8 September 2026.

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