Brandtree

🇬🇷 Foreign ownership of Greek brands

16.4% of the 55 Greek brands with a controlling owner (9) are owned by a company headquartered outside Greece, most often in Germany, the United Kingdom and Italy. That ranks 49 of 94 countries analysed.

Which countries own them

Owner headquartered inBrandsShare of foreign-ownedBar
🇩🇪 Germany222.2%
🇬🇧 United Kingdom222.2%
🇮🇹 Italy222.2%
🇧🇪 Belgium111.1%
🇳🇱 Netherlands111.1%
🇺🇸 United States111.1%

Largest foreign owners

OwnerHeadquartersGreek brands owned
Achmea🇳🇱 Netherlands1
BSH🇩🇪 Germany1
Fraport🇩🇪 Germany1
FS Italiane🇮🇹 Italy1
Grimaldi🇮🇹 Italy1
JD Sports🇬🇧 United Kingdom1
KKR🇺🇸 United States1
TITAN🇧🇪 Belgium1
Vodafone🇬🇧 United Kingdom1

Where foreign ownership is highest

Top-level categories with at least 5 Greek brands that have a controlling owner.

CategoryBrandsForeign-ownedShare
Travel & transport25312%
Food10110%
Tobacco & nicotine800%

Examples

How this is computed

Of 56 Greek brands recorded, 55 have a current controlling owner (outright or a stake of 50% or more, followed up to the ultimate parent). The other 1 are licensed, part-owned or lack a current owner and are left out. A brand is foreign-owned when that ultimate parent is headquartered in a different country from the brand's origin. Data as of . Method and ranking for all countries.

Coverage caveat. The brands tracked skew towards those held by large filing companies, so this overstates foreign ownership relative to every brand in the country. See also the Greece country page.