Brandtree

Who owns Rex?

Rex is owned by Karelia (Greece, ATHEX: KARE).[1]

This ownership is reported in official statements but has not yet been matched to a regulatory filing.

Key facts

Current owner
Karelia Tobacco Company Inc. reported
Owned since
Not recorded
Previous owner
None recorded
Owner HQ
🇬🇷 Greece, Kalamata
Origin
🇬🇷 Greece, Kalamata
Category
Tobacco & nicotineTobacco productsCigarettes
Parent ticker
ATHEX: KARE
Last verified
· 1 sources

About Rex

Rex is the second of Karelia's value brands, made from the same Virginia and Burley blends as Leader and aimed at buyers who want a recognised name at the bottom of the legal price range. Like Leader it competes directly against smuggled and counterfeit cigarettes, which the company identifies as the main threat to that part of its Greek business.

Ownership timeline of Rex

  1. ? – present Karelia [1] reported

Where Rex sits in Karelia

Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.

Where Rex sits in Karelia Tree of 8 brands under Karelia. Karelia Rex American Legend George Karelias and Sons Karelia Blue - White Karelia Filter Karelia S and 2 more

Open the full Karelia ownership tree →

Other brands owned by Karelia in tobacco & nicotine

See the full Karelia brand portfolio (8) →

Latest news about Rex

No tagged news items yet. Deals, regulatory actions and recalls are added from SEC filings, regulators and trade press; only titles and links are stored.

Headlines link to the original publisher. Brandtree does not reproduce article text.

Frequently asked questions

Who is the parent company of Rex?

The parent company of Rex is Karelia, a publicly listed company headquartered in Greece.

Is Rex Greek?

Yes. Rex originated in Greece and its owner, Karelia, is also headquartered in Greece.

Is Rex still owned by Karelia?

Yes. As of 22 September 2026, Rex is still owned by Karelia. The ownership record was last checked against primary sources on that date.

Sources (1) & corrections

Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.

  1. [1] Karelia Tobacco Company Inc. — Annual Financial Report 2025 — Karelia Tobacco Company Inc., Annual report, published 27 April 2026; retrieved 22 September 2026.

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