Best Buy: brands it owns and its ownership tree
Best Buy (NYSE: BBY) is a publicly listed company headquartered in Richfield, Minnesota, United States that owns 4 consumer brands.[1]
Best Buy is an American consumer electronics retailer incorporated in Minnesota in 1966 and run from Richfield, with 1,068 stores across the United States and Canada at the end of its fiscal year to 31 January 2026. Its Domestic segment includes the Best Buy Health business, and its exclusive brand labels are Best Buy Essentials, Insignia, Lively, Rocketfish and Yardbird.
-
brands owned
-
1
categories
-
0
acquisitions recorded
-
0
divestitures recorded
Company facts
- Legal name
- Best Buy Co., Inc.
- Type
- publicly listed company · see all publicly listed company owners
- Headquarters
- 🇺🇸 Richfield, Minnesota, United States
- Founded
- 1966
- Tickers
- NYSE: BBY
- SEC CIK
- 0000764478
- Website
- www.bestbuy.com
- Last verified
- · 1 sources
Best Buy in numbers
- Best Buy owns 4 consumer brands tracked here across 1 top-level categories; the largest is retail with 4 brands.[1]
Everything Best Buy owns
Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.
Full-screen interactive tree →
Brand portfolio by category
Recent changes to this record
Frequently asked questions
What brands does Best Buy own?
Best Buy owns 4 consumer brands tracked here, including Best Buy, TechLiquidators, Geek Squad and Pacific Kitchen and Home.
Is Best Buy an American company?
Yes. Best Buy is headquartered in Richfield, Minnesota, United States and was founded in 1966.
Who owns Best Buy?
Best Buy is a publicly listed company owned by its shareholders; it trades as BBY on the NYSE.
Sources (1) & corrections
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.
- [1] Best Buy Co., Inc. Annual Report on Form 10-K filed 2026-03-18 — SEC EDGAR, SEC Form 10-K, published 18 March 2026; retrieved 12 October 2026.
Report a correction Opens a pre-filled GitHub issue. See our corrections policy.