Haier: brands it owns and its ownership tree
Haier (SSE: 600690, HKEX: 6690, FWB: 690D) is a publicly listed company headquartered in Qingdao, China that owns 7 consumer brands.[1]
Haier Smart Home is the listed Chinese appliance maker formerly called Qingdao Haier, founded in 1984 and quoted in Shanghai, Hong Kong and Frankfurt. It says Euromonitor has ranked it first in the world by major appliance brand retail volume for 17 consecutive years. It runs seven global brands — Haier, Casarte, Leader, GE Appliances, Candy, Fisher & Paykel and AQUA — built largely through acquisitions: GE Appliances in 2016, Fisher & Paykel in 2018, Candy in 2019, and Carrier Commercial Refrigeration and the South African water heater maker Kwikot in 2024.
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Company facts
- Legal name
- Haier Smart Home Co., Ltd. (also Qingdao Haier, Haier Smart Home)
- Type
- publicly listed company · see all publicly listed company owners
- Headquarters
- 🇨🇳 Qingdao, China
- Founded
- 1984
- Tickers
- SSE: 600690 HKEX: 6690 FWB: 690D
- Website
- smart-home.haier.com
- Last verified
- · 1 sources
Haier in numbers
- Haier owns 7 consumer brands tracked here across 1 top-level categories; the largest is home care with 7 brands.[1]
- 4 of its brands originated outside China.
Everything Haier owns
Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.
Full-screen interactive tree → · Download as infographic
Brand portfolio by category
Latest news about Haier
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Frequently asked questions
What brands does Haier own?
Haier owns 7 consumer brands tracked here, including Fisher & Paykel, Candy, Haier, Casarte, Kwikot and Leader.
Is Haier a Chinese company?
Yes. Haier is headquartered in Qingdao, China and was founded in 1984.
Who owns Haier?
Haier is a publicly listed company owned by its shareholders; it trades as 600690 on the SSE, 6690 on the HKEX and 690D on the FWB.
Sources (1) & corrections
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.
- [1] Haier Smart Home — Annual Report 2025 — Haier Smart Home Co., Ltd., Annual report; retrieved 16 September 2026.
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