Brandtree

ODDITY: brands it owns and its ownership tree

ODDITY (NASDAQ: ODD) is a publicly listed company headquartered in Tel Aviv-Jaffa, Israel that owns 3 consumer brands.[1][2]

ODDITY Tech is an Israeli company that builds beauty and wellness brands sold online, using data science and computer vision to match customers to products without a shop visit. It was incorporated in Israel on 23 June 2013 as Il Makiage Cosmetics (2013) Ltd. and has been listed on Nasdaq since July 2023. Its principal executive offices and research centre are in Tel Aviv-Jaffa, with business headquarters in New York and a biotechnology laboratory in Boston. Its annual report for 2025 names three brands: IL MAKIAGE, SpoiledChild and METHODIQ, with a fourth in development.

Company facts

Legal name
ODDITY Tech Ltd. (also Oddity Tech, Il Makiage Cosmetics (2013) Ltd.)
Type
publicly listed company · see all publicly listed company owners
Headquarters
🇮🇱 Tel Aviv-Jaffa, Israel
Founded
2013
Tickers
NASDAQ: ODD
Revenue
$809.8 million (2025)[2]
SEC CIK
0001907085
Website
oddity.com
Last verified
· 2 sources

What ODDITY's annual report says about its business

Read from ODDITY's latest annual filing[1]. Each line gives the sentence the filing uses, copied word for word.

Acquisitions and disposals named in the filing

ODDITY in numbers

ODDITY financial history

Headline figures from ODDITY's annual reports filed with the US Securities and Exchange Commission, in USD as reported, fiscal years ending 2021–2025. Revenue moved from $222.6m to $809.8m, an average of 38.1% a year (calculated).

Fiscal year endedRevenueOperating incomeOperating marginNet incomeTotal assetsLong-term debtFiling
$809.8m $118.8m 14.7% $110.7m $1.14bn — 20-F
$647m $115.6m 17.9% $101.5m $438.9m — 20-F
$508.7m $74.3m 14.6% $58.5m $404.9m — 20-F
$324.5m $27.7m 8.5% $21.7m $216.4m — 20-F
$222.6m $19.5m 8.8% $13.9m — — 20-F

Source: SEC XBRL company facts. A dash means the company did not report that line in a form we could read. Figures for a year can be restated in a later filing; the latest filing's number is shown.

Everything ODDITY owns

Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.

Everything ODDITY owns Tree of 3 brands under ODDITY. ODDITY IL MAKIAGE METHODIQ SpoiledChild

Full-screen interactive tree →

Brand portfolio by category

Full portfolio, 3 brands, with sources → · Competitors by shared categories →

Recent changes to this record

All changes →

ODDITY SEC filings

The documents behind the figures on this page, as listed in the SEC's EDGAR index. Each links to the filing itself.

Annual reports

Recent current and quarterly reports

FiledFormWhat it declares
6-KReport of a foreign private issuer
6-KReport of a foreign private issuer
6-KReport of a foreign private issuer
6-KReport of a foreign private issuer
6-KReport of a foreign private issuer
6-KReport of a foreign private issuer
6-KReport of a foreign private issuer
6-KReport of a foreign private issuer

Frequently asked questions

What brands does ODDITY own?

ODDITY owns 3 consumer brands tracked here, including IL MAKIAGE, METHODIQ and SpoiledChild.

Is ODDITY an Israeli company?

Yes. ODDITY is headquartered in Tel Aviv-Jaffa, Israel and was founded in 2013.

Who owns ODDITY?

ODDITY is a publicly listed company owned by its shareholders; it trades as ODD on the NASDAQ.

Sources (2) & corrections

Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.

  1. [1] ODDITY Tech Ltd. Annual Report on Form 20-F filed 2026-03-17 — SEC EDGAR, SEC Form 20-F, published 17 March 2026; retrieved 4 October 2026.
  2. [2] ODDITY Tech Ltd.: Form 20-F for the year ended 2025-12-31 (revenue) — SEC EDGAR, SEC Form 20-F, published 17 March 2026; retrieved 4 October 2026.

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