Purple: brands it owns and its ownership tree
Purple (NASDAQ: PRPL) is a publicly listed company headquartered in Lehi, Utah, United States that owns 1 consumer brand.[1][2]
Purple Innovation, Inc. is a Lehi, Utah maker of mattresses, pillows and seat cushions built around a gel material it calls Hyper-Elastic Polymer. The listed company was incorporated in Delaware in 2015 as Global Partnership Acquisition Corp, a blank-cheque company, and took its present name on 2 February 2018 when it combined with Purple Innovation, LLC. Net revenues fell 3.9 per cent to $468.7 million in 2025. Coliseum Capital Management is its largest stockholder and its largest lender, and the board has formed a special committee to weigh strategic alternatives.
-
brands owned
-
1
categories
-
0
acquisitions recorded
-
0
divestitures recorded
Company facts
- Legal name
- Purple Innovation, Inc.
- Type
- publicly listed company · see all publicly listed company owners
- Headquarters
- 🇺🇸 Lehi, Utah, United States
- Tickers
- NASDAQ: PRPL
- Revenue
- $468.7 million (2025)[2]
- SEC CIK
- 0001643953
- Website
- purple.com
- Last verified
- · 2 sources
Purple in numbers
- Purple owns 1 consumer brands tracked here across 1 top-level categories; the largest is home, garden & diy with 1 brands.[1]
Purple financial history
Headline figures from Purple's annual reports filed with the US Securities and Exchange Commission, in USD as reported, fiscal years ending 2020–2025. Revenue moved from $648.5m to $468.7m, an average of -6.3% a year (calculated).
| Fiscal year ended | Revenue | Operating income | Operating margin | Net income | Total assets | Long-term debt | Filing |
|---|---|---|---|---|---|---|---|
| $468.7m | $-43,029,000 | -9.2% | $-51,414,000 | $296.3m | — | 10-K | |
| $487.9m | $-92,183,000 | -18.9% | $-97,897,000 | $307.8m | — | 10-K | |
| $510.5m | $-113,711,000 | -22.3% | $-120,757,000 | $390.6m | $26.9m | 10-K | |
| $573.2m | $-42,754,000 | -7.5% | $-92,470,000 | $433.3m | $23.7m | 10-K | |
| $725m | $-24,578,000 | -3.4% | $3.11m | $642.5m | $96.4m | 10-K | |
| $648.5m | $71.2m | 11.0% | $-236,867,000 | $554.7m | $43.4m | 10-K |
Source: SEC XBRL company facts. A dash means the company did not report that line in a form we could read. Figures for a year can be restated in a later filing; the latest filing's number is shown.
Everything Purple owns
Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.
Full-screen interactive tree →
Brand portfolio by category
Recent changes to this record
Purple SEC filings
The documents behind the figures on this page, as listed in the SEC's EDGAR index. Each links to the filing itself.
Annual reports
- Annual report, filed (10-K)
- Annual report, filed (10-K)
- Annual report, filed (10-K)
- Annual report (amended), filed (10-K/A)
- Annual report, filed (10-K)
- Annual report (amended), filed (10-K/A)
- Annual report, filed (10-K)
- Annual report (amended), filed (10-K/A)
- Annual report, filed (10-K)
Proxy statements
- Proxy statement, filed (DEF 14A)
- Proxy statement, filed (DEF 14A)
- Proxy statement, filed (DEF 14A)
Recent current and quarterly reports
| Filed | Form | What it declares |
|---|---|---|
| 8-K | Notice of delisting or failure to satisfy a listing rule | |
| 10-Q | Quarterly report | |
| 8-K | Results of operations and financial condition | |
| 8-K | Notice of delisting or failure to satisfy a listing rule | |
| 8-K | Material change to rights of security holders; Change to articles or bylaws | |
| 8-K | Departure or appointment of directors or officers; Results of a shareholder vote | |
| 8-K | Results of a shareholder vote | |
| 8-K | Departure or appointment of directors or officers | |
| 8-K | Notice of delisting or failure to satisfy a listing rule | |
| 10-Q | Quarterly report | |
| 8-K | Results of operations and financial condition; Departure or appointment of directors or officers; Regulation FD disclosure | |
| 8-K | Entry into a material agreement; Results of operations and financial condition; Creation of a direct financial obligation | |
| 8-K | Notice of delisting or failure to satisfy a listing rule | |
| 8-K | Results of operations and financial condition |
Frequently asked questions
What brands does Purple own?
Purple owns 1 consumer brands tracked here, including Purple.
Is Purple an American company?
Yes. Purple is headquartered in Lehi, Utah, United States.
Who owns Purple?
Purple is a publicly listed company owned by its shareholders; it trades as PRPL on the NASDAQ.
Sources (2) & corrections
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.
- [1] Purple Innovation, Inc. Annual Report on Form 10-K filed 2026-03-31 — SEC EDGAR, SEC Form 10-K, published 31 March 2026; retrieved 3 October 2026.
- [2] Purple Innovation, Inc.: Form 10-K for the year ended 2025-12-31 (revenue) — SEC EDGAR, SEC Form 10-K, published 31 March 2026; retrieved 4 October 2026.
Report a correction Opens a pre-filled GitHub issue. See our corrections policy.