Salesforce: brands it owns and its ownership tree
Salesforce (NYSE: CRM) is a publicly listed company headquartered in San Francisco, United States that owns 5 consumer brands.[1]
Salesforce, Inc. sells customer relationship management and agentic AI software from San Francisco and says it was founded in 1999. Its fiscal 2026 annual report lists the Agentforce 360 Platform, Slack, Tableau, MuleSoft and Informatica among its offerings. Informatica was acquired in November 2025.
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brands owned
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divestitures recorded
Company facts
- Legal name
- Salesforce, Inc.
- Type
- publicly listed company · see all publicly listed company owners
- Headquarters
- 🇺🇸 San Francisco, United States
- Founded
- 1999
- Tickers
- NYSE: CRM
- SEC CIK
- 0001108524
- Last verified
- · 1 sources
Salesforce in numbers
- Salesforce owns 5 consumer brands tracked here across 1 top-level categories; the largest is technology with 5 brands.[1]
Salesforce financial history
Headline figures from Salesforce's annual reports filed with the US Securities and Exchange Commission, in USD as reported, fiscal years ending 2021–2026. Revenue moved from $21.3bn to $41.5bn, an average of 14.3% a year (calculated).
| Fiscal year ended | Revenue | Operating income | Operating margin | Net income | Total assets | Long-term debt | Filing |
|---|---|---|---|---|---|---|---|
| $41.5bn | $8.33bn | 20.1% | $7.46bn | $112.3bn | $10.4bn | 10-K | |
| $37.9bn | $7.21bn | 19.0% | $6.2bn | $102.9bn | $8.43bn | 10-K | |
| $34.9bn | $5.01bn | 14.4% | $4.14bn | $99.8bn | $8.43bn | 10-K | |
| $31.4bn | $1.03bn | 3.3% | $208m | $98.8bn | $9.42bn | 10-K | |
| $26.5bn | $548m | 2.1% | $1.44bn | $95.2bn | $10.6bn | 10-K | |
| $21.3bn | $455m | 2.1% | $4.07bn | $66.3bn | $2.67bn | 10-K |
Source: SEC XBRL company facts. A dash means the company did not report that line in a form we could read. Figures for a year can be restated in a later filing; the latest filing's number is shown.
Everything Salesforce owns
Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.
Full-screen interactive tree →
Brand portfolio by category
Recent changes to this record
Salesforce in the global legal-entity registry
The Global Legal Entity Identifier Foundation (GLEIF) keeps an open register of legal entities. Each entity reports its own parents. We show it as a cross-check on the ownership recorded on this page, which is built from filings.
- Legal entity identifier (LEI)
- RCGZFPDMRW58VJ54VR07
- Registered name
- SALESFORCE, INC. (US)
- Registration status
- Issued · record updated 22 October 2025
- Parent
- None named: it reports that it has no parent that consolidates its accounts.
- Retrieved
- · GLEIF record (JSON)
Salesforce SEC filings
The documents behind the figures on this page, as listed in the SEC's EDGAR index. Each links to the filing itself.
Annual reports
- Annual report, filed (10-K)
- Annual report, filed (10-K)
- Annual report, filed (10-K)
Proxy statements
- Proxy statement, filed (DEF 14A)
- Proxy statement, filed (DEF 14A)
- Proxy statement, filed (DEF 14A)
Recent current and quarterly reports
| Filed | Form | What it declares |
|---|---|---|
| 8-K | Regulation FD disclosure | |
| 8-K | Departure or appointment of directors or officers | |
| 10-Q | Quarterly report | |
| 8-K | Results of operations and financial condition | |
| 8-K | Departure or appointment of directors or officers | |
| 8-K | Departure or appointment of directors or officers | |
| 8-K | Departure or appointment of directors or officers | |
| 10-Q | Quarterly report | |
| 8-K | Results of operations and financial condition | |
| 8-K | Regulation FD disclosure | |
| 8-K | Entry into a material agreement; Creation of a direct financial obligation | |
| 8-K | Entry into a material agreement; Creation of a direct financial obligation | |
| 8-K | Departure or appointment of directors or officers | |
| 8-K | Results of operations and financial condition |
Frequently asked questions
What brands does Salesforce own?
Salesforce owns 5 consumer brands tracked here, including Agentforce, Informatica, Slack, Tableau and MuleSoft.
Is Salesforce an American company?
Yes. Salesforce is headquartered in San Francisco, United States and was founded in 1999.
Who owns Salesforce?
Salesforce is a publicly listed company owned by its shareholders; it trades as CRM on the NYSE.
Sources (1) & corrections
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.
- [1] Salesforce, Inc. Annual Report on Form 10-K filed 2026-03-02 — SEC EDGAR, SEC Form 10-K, published 2 March 2026; retrieved 17 October 2026.
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