Brandtree

Acquisition closed

Match Group acquires OkCupid (2011)

Match Group completed the acquisition of OkCupid on 2 February 2011 for $50 million.[1]

IAC acquired OkCupid for about $50 million and placed it alongside Match.com. OkCupid had built its audience on a long compatibility questionnaire and on a blog that analysed its own users' data, and it was free when Match.com charged a subscription.

Deal facts

Announced
Closed
Value
$50 million (equity value)
Buyer
Match Group
Seller
Assets
OkCupid
Regulatory review
None recorded

Ownership changes recorded from this deal

OwnerOwnedRelationshipStakeFromTo
Match GroupOkCupidowns100%2011-02-02present

Who owns OkCupid today?

Sources (1) & corrections

Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.

  1. [1] IAC/InterActiveCorp Form 10-K — OkCupid acquisition — SEC EDGAR, SEC Form 10-K, published 29 February 2012; retrieved 8 September 2026.

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