Acquisition closed
PepsiCo acquires Rockstar Energy (2020)
PepsiCo completed the acquisition of Rockstar Energy on 11 March 2020 for $3.85 billion.[1]
PepsiCo acquired Rockstar Energy for $3.85 billion, having distributed the brand in North America since 2009. It gave PepsiCo a wholly owned energy drink at a point when the category was growing faster than carbonated soft drinks.
Deal facts
- Announced
- Closed
- Value
- $3.85 billion (enterprise value)
- Buyer
- PepsiCo
- Seller
- —
- Assets
- Rockstar Energy
- Regulatory review
- None recorded
Ownership changes recorded from this deal
| Owner | Owned | Relationship | Stake | From | To |
|---|---|---|---|---|---|
| PepsiCo | Rockstar Energy | owns | 100% | 2020-03-11 | present |
Who owns Rockstar Energy today?
- Rockstar Energy — owned by PepsiCo since 2020
Sources (1) & corrections
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.
- [1] PepsiCo, Inc. Form 8-K - acquisition of Rockstar Energy Beverages — SEC EDGAR, SEC Form 8-K, published 11 March 2020; retrieved 8 September 2026.
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