Brandtree

Who owns Alicafé?

Alicafé is owned by Power Root (Malaysia, Bursa Malaysia: PWROOT).[1]

This ownership is reported in official statements but has not yet been matched to a regulatory filing.

Key facts

Current owner
Power Root Berhad reported
Owned since
Not recorded
Previous owner
None recorded
Owner HQ
🇲🇾 Malaysia, Masai
Origin
🇲🇾 Malaysia
Category
BeveragesCoffee, tea & hot drinksCoffee
Parent ticker
Bursa Malaysia: PWROOT
Last verified
· 1 sources

About Alicafé

Alicafé is Power Root's instant coffee brand, with a range that includes Alicafé Tongkat Ali and Ginseng. Power Root advertised it on 19 billboards along Malaysia's North-South highway in the year to March 2025, added a hazelnut version in November 2024 and signed the actor Remy Ishak as its ambassador in June 2025. The group also owns 80 per cent of a coffee wholesaler called Alicafe Roasters.

Ownership timeline of Alicafé

  1. ? – present Power Root [1] reported

Where Alicafé sits in Power Root

Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.

Where Alicafé sits in Power Root Tree of 5 brands under Power Root. Power Root Alicafé Ah Huat Frenché Roast Oligo Per'l

Open the full Power Root ownership tree →

Other brands owned by Power Root in beverages

See the full Power Root brand portfolio (5) →

Latest news about Alicafé

No tagged news items yet. Deals, regulatory actions and recalls are added from SEC filings, regulators and trade press; only titles and links are stored.

Headlines link to the original publisher. Brandtree does not reproduce article text.

Frequently asked questions

Who is the parent company of Alicafé?

The parent company of Alicafé is Power Root, a publicly listed company headquartered in Malaysia.

Is Alicafé Malaysian?

Yes. Alicafé originated in Malaysia and its owner, Power Root, is also headquartered in Malaysia.

Is Alicafé still owned by Power Root?

Yes. As of 16 September 2026, Alicafé is still owned by Power Root. The ownership record was last checked against primary sources on that date.

Sources (1) & corrections

Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.

  1. [1] Power Root Berhad Annual Report 2025 — Power Root Berhad, Annual report; retrieved 16 September 2026.

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