Brandtree

Who owns Chum-Churum?

Chum-Churum is owned by Lotte Chilsung (South Korea, KRX: 005300).[1]

This ownership is reported in official statements but has not yet been matched to a regulatory filing.

Evidence: Liquor brands - Lotte Chilsung Beverage (English site), Lotte Chilsung Beverage Co., Ltd. Last checked .

Key facts

Current owner
Lotte Chilsung Beverage Co., Ltd. reported
Owner HQ
🇰🇷 South Korea, Seoul
Origin
🇰🇷 South Korea
Founded
2006
Category
Beverages › Spirits › Soju
Parent ticker
KRX: 005300
Last verified
· 1 sources

About Chum-Churum

Diluted soju made with Daegwallyeong bedrock water, which the company describes as alkaline. Lotte Chilsung's English brand page records its introduction to the market in 2006 and a series of strength reductions since, from 19.5% in 2007 to 16.0% in 2025. It is sold in bottles and PET bottles, and a high-proof bulk size exists for soaking fruit.

Ownership timeline of Chum-Churum

Owners of Chum-Churum over 2006 to 2026 Lotte Chilsung start not recorded–present Lotte Chilsung (start not recorded) 2010201520202025
  1. Current owner Lotte Chilsung [1] reported

Where Chum-Churum sits in Lotte Chilsung

Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.

Where Chum-Churum sits in Lotte Chilsung Tree of 10 brands under Lotte Chilsung. Lotte Chilsung Chum-Churum Chum Churum Soonhari Kloud Ku Kyougetsu Green Soju Majuang and 4 more

Open the full Lotte Chilsung ownership tree →

See the full Lotte Chilsung brand portfolio (10) →

Other brands owned by Lotte Chilsung

Lotte Chilsung controls 10 brands on Brandtree, 10 of them in beverages.

Also in beverages

All Lotte Chilsung brands →

Other brands in soju, and who owns them

Lotte Chilsung has more brands in soju on Brandtree than any other owner: 6 of 15.

BrandOwnerOwner based in
Good Day Muhak 🇰🇷 South Korea
Chamisul HiteJinro 🇰🇷 South Korea
Ikkomon Takara 🇯🇵 Japan
Good Day Busan Seagull Muhak 🇰🇷 South Korea
Muhak Muhak 🇰🇷 South Korea
White Muhak 🇰🇷 South Korea
Ilpoom Jinro HiteJinro 🇰🇷 South Korea
Jinro HiteJinro 🇰🇷 South Korea

Every brand in soju and its owner →

About the owner: Lotte Chilsung

Lotte Chilsung is a publicly listed company headquartered in Seoul, South Korea, founded in 1950. Brandtree records 10 brands under its control, and it is listed as KRX: 005300.

South Korean beverage and liquor company that began business as Chilsung Cider in 1950 and trades under the Lotte name. Its own English brand pages list soft drinks and a liquor range covering soju, beer, cheongju, fruit liquor, wine and spirits. It is a separate company from Lotte Corporation, the confectionery and holding company. Its English site also lists third-party beer and spirits it sells in Korea (for example Coors Light, Blue Moon, Svedka); those are not counted here as owned brands.

Lotte Chilsung: full profile, brands and acquisition history →

🇰🇷 Chum-Churum and other South Korean brands

Brandtree records a controlling owner for 185 brands that began in South Korea. 7 of them (4%) are now controlled by a company headquartered in another country; Chum-Churum is not one of them.

All South Korean brands and who owns them →

Frequently asked questions

Who is the parent company of Chum-Churum?

The parent company of Chum-Churum is Lotte Chilsung, a publicly listed company headquartered in South Korea.

Is Chum-Churum owned by HiteJinro?

No. Chum-Churum is owned by Lotte Chilsung, not HiteJinro.

Is Chum-Churum owned by Lotte?

No. Chum-Churum is owned by Lotte Chilsung, not Lotte.

Is Chum-Churum South Korean?

Yes. Chum-Churum originated in South Korea in 2006 and its owner, Lotte Chilsung, is also headquartered in South Korea.

Is Chum-Churum still owned by Lotte Chilsung?

Yes. As of 2 October 2026, Chum-Churum is still owned by Lotte Chilsung. The ownership record was last checked against primary sources on that date.

Sources (1) & corrections

Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.

  1. [1] Liquor brands - Lotte Chilsung Beverage (English site) — Lotte Chilsung Beverage Co., Ltd., Official document; retrieved 2 October 2026.

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