Who owns Noodies?
Noodies is owned by Bidco Africa (Kenya).[1]
This ownership is reported in official statements but has not yet been matched to a regulatory filing.
Key facts
- Current owner
- Bidco Africa Limited reported
- Owned since
- Not recorded
- Previous owner
- None recorded
- Owner HQ
- 🇰🇪 Kenya, Thika
- Origin
- 🇰🇪 Kenya
- Category
- Food › Meals & meal components › Pasta
- Last verified
- · 1 sources
About Noodies
Noodies is Bidco's instant noodle brand, made from fortified wheat flour and refined vegetable oil and ready in three minutes. The company says it was the first noodle brand in Kenya to sell a kiddy pack, printed with cartoon characters, which is a different sort of product from the cooking fats and soaps the rest of the business rests on.
Ownership timeline of Noodies
- ? – present Bidco Africa [1] reported
Where Noodies sits in Bidco Africa
Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.
Open the full Bidco Africa ownership tree →
Other brands owned by Bidco Africa in food
Latest news about Noodies
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Frequently asked questions
Who is the parent company of Noodies?
The parent company of Noodies is Bidco Africa, a privately held company headquartered in Kenya.
Is Noodies Kenyan?
Yes. Noodies originated in Kenya and its owner, Bidco Africa, is also headquartered in Kenya.
Is Noodies still owned by Bidco Africa?
Yes. As of 16 September 2026, Noodies is still owned by Bidco Africa. The ownership record was last checked against primary sources on that date.
Sources (1) & corrections
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.
- [1] Bidco Africa — our brands — Bidco Africa Limited, Official document; retrieved 16 September 2026.
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