Who owns Sasóned?
Sasóned is owned by Quala (Colombia), which has owned the brand since 2007.[1]
This ownership is reported in official statements but has not yet been matched to a regulatory filing.
Evidence: Nuestra historia 1980 - 1989, Quala. Last checked .
Key facts
- Current owner
- Quala S.A. reported
- Owned since
- Owner HQ
- 🇨🇴 Colombia, Bogotá
- Origin
- 🇨🇴 Colombia
- Category
- Food › Condiments, sauces & seasonings › Spices & seasonings
- Last verified
- · 1 sources
About Sasóned
Sasóned is a seasoning brand whose slogan, on Quala's page, promises the true Caribbean-coast flavour. Quala's history page lists 2007 as the year it acquired Sasóned, describing it as one of the country's longest-established brands in the seasoning category, which strengthened its position in condiments.
Ownership timeline of Sasóned
Where Sasóned sits in Quala
Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.
Open the full Quala ownership tree →
See the full Quala brand portfolio (15) →
Other brands owned by Quala
Quala controls 15 brands on Brandtree, 11 of them in food.
Also in food
- Baticrema (1981)
- Batilado (1982)
- BonIce
- Del Fogón (2000)
- Don Gustico (2012)
- Doña Gallina (1996)
- Gelatina Frutiño (1992)
- La Sopera (1986)
- Popetas (2013)
- Quipitos (1983)
Other brands in spices & seasonings, and who owns them
The 44 brands in spices & seasonings on Brandtree belong to 29 owners. The largest is Patisen, with 5; Quala has 3.
About the owner: Quala
Quala is a privately held company headquartered in Bogotá, Colombia, founded in 1980. Brandtree records 15 brands under its control.
Quala is a Colombian mass-consumption food and drinks company with its head office in Bogotá. Its own history page says it began in 1980 and now operates in eight countries of Central and South America. Its Colombian portfolio covers powdered soft drinks, soups and broths, seasonings, desserts and snacks. A separate Quala Nova innovation arm, whose brand pages are password-protected, holds further brands (energy drinks, hair care, household) that are not listed here because they could not be read.
🇨🇴 Sasóned and other Colombian brands
Brandtree records a controlling owner for 99 brands that began in Colombia. 10 of them (10%) are now controlled by a company headquartered in another country; Sasóned is not one of them.
- Alpina — Alpina 🇨🇴
- Amazon — Colombina 🇨🇴
- Crem Helado — Grupo Nutresa 🇨🇴
- Triunfo — CasaLuker 🇨🇴
- Agua Cristal — Postobón 🇨🇴
- Aguila — AB InBev 🇧🇪
Frequently asked questions
Who is the parent company of Sasóned?
The parent company of Sasóned is Quala, a privately held company headquartered in Colombia.
Is Sasóned Colombian?
Yes. Sasóned originated in Colombia and its owner, Quala, is also headquartered in Colombia.
Since when has Quala owned Sasóned?
Quala has owned Sasóned since 2007.
Is Sasóned still owned by Quala?
Yes. As of 4 October 2026, Sasóned is still owned by Quala. The ownership record was last checked against primary sources on that date.
Sources (1) & corrections
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.
- [1] Nuestra historia 1980 - 1989 — Quala, Official document; retrieved 4 October 2026.
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