Brandtree

Who owns TODO?

TODO is owned by Edita (Egypt, EGX: EFID).[1]

This ownership is reported in official statements but has not yet been matched to a regulatory filing.

Evidence: Edita Food Industries — company profile, Edita Food Industries S.A.E. Last checked .

Key facts

Current owner
Edita Food Industries S.A.E. reported
Owner HQ
🇪🇬 Egypt
Origin
🇪🇬 Egypt
Founded
2010
Category
Food › Bakery › Cakes
Parent ticker
EGX: EFID
Last verified
· 2 sources

About TODO

TODO is Edita's cake brand and the largest of the company's seven product segments by revenue, accounting for roughly half of sales. It covers rolled, filled and layered cakes. Because Edita also owns the regional rights to the Hostess cake brands, TODO competes on Egyptian shelves against products its own manufacturer makes under a different set of names.

Ownership timeline of TODO

Owners of TODO over 2010 to 2026 Edita start not recorded–present Edita (start not recorded) 2010201520202025
  1. Current owner Edita [1] reported

Where TODO sits in Edita

Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.

Where TODO sits in Edita Tree of 11 brands under Edita. Edita TODO Bake Rolz Bake Stix Freska HoHos (Middle East and Nor… MiMix and 5 more

Open the full Edita ownership tree →

See the full Edita brand portfolio (11) →

Other brands owned by Edita

Edita controls 11 brands on Brandtree, 11 of them in food.

Also in food

All Edita brands →

Other brands in cakes, and who owns them

Edita has more brands in cakes on Brandtree than any other owner: 5 of 51.

BrandOwnerOwner based in
Lotus Lotus Bakeries 🇧🇪 Belgium
Crossini Rebisco 🇵🇭 Philippines
Balconi Valeo Foods 🇮🇪 Ireland
Mademoiselle Desserts Emmi 🇨🇭 Switzerland
Eti Browni Eti 🇹🇷 Turkey
Entenmann's Grupo Bimbo 🇲🇽 Mexico
Hostess J.M. Smucker 🇺🇸 United States
Dankek Ülker Bisküvi 🇹🇷 Turkey

Every brand in cakes and its owner →

About the owner: Edita

Edita is a publicly listed company headquartered in Egypt, founded in 1996. Brandtree records 11 brands under its control, and it is listed as EGX: EFID.

Edita Food Industries is an Egyptian packaged snack food maker founded in 1996 by the Berzi family, whose first production facility in 6th of October City is still a main operational site. It listed on the Egyptian Exchange in 2015 and reports across seven segments — cakes, bakery, rusks, wafers, biscuits, candy and frozen food — sold under brands it built itself, and it separately owns the Hostess names Twinkies, HoHos and Tiger Tail outright within the Middle East and North Africa.

Edita: full profile, brands and acquisition history →

🇪🇬 TODO and other Egyptian brands

Brandtree records a controlling owner for 56 brands that began in Egypt. 8 of them (14%) are now controlled by a company headquartered in another country; TODO is not one of them.

All Egyptian brands and who owns them →

Frequently asked questions

Who is the parent company of TODO?

The parent company of TODO is Edita, a publicly listed company headquartered in Egypt.

Is TODO Egyptian?

Yes. TODO originated in Egypt in 2010 and its owner, Edita, is also headquartered in Egypt.

Is TODO still owned by Edita?

Yes. As of 26 October 2026, TODO is still owned by Edita. The ownership record was last checked against primary sources on that date.

Sources (2) & corrections

Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.

  1. [1] Edita Food Industries — company profile — Edita Food Industries S.A.E., Official document; retrieved 16 September 2026.
  2. [2] Edita Food Industries S.A.E. — Prospectus (14 June 2016) — Edita Food Industries S.A.E., Stock exchange filing, published 14 June 2016; retrieved 26 October 2026.

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