Brandtree

Who owns Twinkies (Middle East and North Africa)?

Twinkies (Middle East and North Africa) is owned by Edita (Egypt, EGX: EFID), which has owned the brand since 2013.[1]

This ownership is reported in official statements but has not yet been matched to a regulatory filing.

Key facts

Current owner
Edita Food Industries S.A.E. reported
Owned since
Previous owner
None recorded
Owner HQ
🇪🇬 Egypt
Origin
🇺🇸 United States
Category
FoodBakeryCakes
Parent ticker
EGX: EFID
Last verified
· 1 sources

About Twinkies (Middle East and North Africa)

Edita owns the Twinkies trademark outright across the Middle East and North Africa, having acquired it for Egypt, Libya, Jordan and Palestine in 2013 and extended it to twelve further countries in the region in 2015. This is ownership within a territory rather than a licence, and it does not reach beyond it: in the United States the cream-filled sponge cake of the same name belongs to Hostess Brands, now part of The J. M. Smucker Company.

Ownership timeline of Twinkies (Middle East and North Africa)

Owners of Twinkies (Middle East and North Africa) over 2013 to 2026 Edita 2013–present Edita 201320142015201620172018201920202021202220232024202520262027
  1. 2013 – present Edita [1] reported Territorial rights: this record covers one market only. See the brand page for who owns the name elsewhere.

Where Twinkies (Middle East and North Africa) sits in Edita

Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.

Where Twinkies (Middle East and North Africa) sits in Edita Tree of 11 brands under Edita. Edita Twinkies (Middle East and … Bake Rolz Bake Stix Freska HoHos (Middle East and Nor… MiMix and 5 more

Open the full Edita ownership tree →

Other brands owned by Edita in food

See the full Edita brand portfolio (11) →

Latest news about Twinkies (Middle East and North Africa)

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Frequently asked questions

Who is the parent company of Twinkies (Middle East and North Africa)?

The parent company of Twinkies (Middle East and North Africa) is Edita, a publicly listed company headquartered in Egypt.

Is Twinkies (Middle East and North Africa) owned by J.M. Smucker?

No. Twinkies (Middle East and North Africa) is owned by Edita, not J.M. Smucker.

Is Twinkies (Middle East and North Africa) American or Egyptian?

Twinkies (Middle East and North Africa) originated in the United States, but it is owned today by Edita, which is headquartered in Egypt. So Twinkies (Middle East and North Africa) is an American-origin brand under Egyptian ownership.

Since when has Edita owned Twinkies (Middle East and North Africa)?

Edita has owned Twinkies (Middle East and North Africa) since 2013.

Is Twinkies (Middle East and North Africa) still owned by Edita?

Yes. As of 16 September 2026, Twinkies (Middle East and North Africa) is still owned by Edita. The ownership record was last checked against primary sources on that date.

Sources (1) & corrections

Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.

  1. [1] Edita Food Industries — company profile — Edita Food Industries S.A.E., Official document; retrieved 16 September 2026.

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