Campari Group has completed 3 recorded acquisitions and 0 divestitures or spin-offs, spanning 2009 to 2016.
| Date | Type | Assets | Counterparty | Value |
|---|---|---|---|---|
| Jun 2016 | Acquisition | Grand Marnier | — | €684m |
| Dec 2012 | Acquisition | Appleton Estate | — | $415m |
| May 2009 | Acquisition | Wild Turkey | — | $575m |
Campari acquired Grand Marnier for about EUR 684 million after a long courtship of the founding family's shareholders. Using cognac rather than neutral spirit as the base is what separates Grand Marnier from triple sec, and it made Campari a serious owner in liqueurs.
Campari acquired Lascelles deMercado for about $415 million, taking Appleton Estate and with it one of the oldest continuously operating rum distilleries in the Caribbean, producing in Jamaica's Nassau Valley since 1749.
Campari acquired Wild Turkey from Pernod Ricard for about $575 million, giving the Italian group a Kentucky bourbon distillery. Pernod was selling assets it had taken on with Absolut the year before.
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