Brandtree

Who are Mengniu's biggest competitors?

On Brandtree, Mengniu's biggest competitors by shared categories are Yili, which shares 4 categories, such as ice cream and milk & cream; Vinamilk, which shares 3 categories, such as milk & cream; and Glico, which shares 3 categories, such as ice cream.

Competing here means only that two companies own brands in the same product category on Brandtree. It is not a measure of sales or market share. Mengniu controls 10 brands with a page here, across 4 categories; 91 other owners hold brands in at least one of them. Licensed brands and minority stakes are not counted.

Top 10 competitors by shared categories

#CompanyShared categoriesOverlapFor example
1 Yili 4 80% Ice cream, Milk & cream and Yogurt and 1 more
2 Vinamilk 3 75% Milk & cream, Yogurt and Infant formula
3 Glico 3 30% Ice cream, Yogurt and Infant formula
4 Vivartia 3 33% Ice cream, Yogurt and Milk & cream
5 Alpina 2 50% Yogurt and Milk & cream
6 Savushkin Product 2 40% Yogurt and Milk & cream
7 Rīgas Piena Kombināts 2 29% Yogurt and Milk & cream
8 SUU 2 50% Milk & cream and Yogurt
9 Conaprole 2 40% Yogurt and Milk & cream
10 Grupo Lala 2 40% Milk & cream and Yogurt

Ranked by number of shared categories. Ties go to the pair with more brands on both sides of the shared categories, then to the higher overlap (shared categories as a share of all categories either company is in), then alphabetically.

Mengniu and Yili: 4 shared categories

Yili

Mengniu and Vinamilk: 3 shared categories

Vinamilk

Mengniu and Glico: 3 shared categories

Glico

A page like this is published only when a company's closest match shares at least 3 categories. See also every brand Mengniu owns and the most overlapping owners on Brandtree.