Who are Glico's biggest competitors?
On Brandtree, Glico's biggest competitors by shared categories are Ferrero, which shares 4 categories, such as chocolate and ice cream; Arcor, which shares 4 categories, such as chocolate; and Mars, which shares 4 categories, such as chocolate.
Competing here means only that two companies own brands in the same product category on Brandtree. It is not a measure of sales or market share. Glico controls 14 brands with a page here, across 9 categories; 206 other owners hold brands in at least one of them. Licensed brands and minority stakes are not counted.
Top 10 competitors by shared categories
| # | Company | Shared categories | Overlap | For example |
|---|---|---|---|---|
| 1 | Ferrero | 4 | 33% | Chocolate, Ice cream and Candy & sugar confectionery and 1 more |
| 2 | Arcor | 4 | 31% | Chocolate, Candy & sugar confectionery and Cookies & crackers and 1 more |
| 3 | Mars | 4 | 20% | Chocolate, Candy & sugar confectionery and Salty snacks and 1 more |
| 4 | Colombina | 4 | 40% | Chocolate, Candy & sugar confectionery and Cookies & crackers and 1 more |
| 5 | Yili | 4 | 40% | Ice cream, Yogurt and Infant formula and 1 more |
| 6 | Morinaga | 4 | 36% | Chocolate, Ice cream and Candy & sugar confectionery and 1 more |
| 7 | Paradise Foods | 4 | 33% | Ice cream, Cookies & crackers and Chocolate and 1 more |
| 8 | Maeil Dairies | 4 | 31% | Yogurt, Ready-to-drink tea & coffee and Infant formula and 1 more |
| 9 | Poulina | 4 | 31% | Ice cream, Yogurt and Candy & sugar confectionery and 1 more |
| 10 | Haitai | 4 | 33% | Chocolate, Cookies & crackers and Candy & sugar confectionery and 1 more |
Ranked by number of shared categories. Ties go to the pair with more brands on both sides of the shared categories, then to the higher overlap (shared categories as a share of all categories either company is in), then alphabetically.
Glico and Ferrero: 4 shared categories
| Category | Glico | Ferrero |
|---|---|---|
| Chocolate | GABA, LIBERA, Pocky, TCHO | Baby Ruth, Butterfinger, Crunch, Ferrero Rocher, Kinder, Thorntons |
| Ice cream | Giant Cone, SUNAO | Blue Bunny, Halo Top |
| Candy & sugar confectionery | Glico Caramel | Bottle Caps, Brach's, Laffy Taffy, Nerds, SweeTarts, Trolli |
| Cookies & crackers | Bisco | Famous Amos, Keebler |
Glico and Arcor: 4 shared categories
| Category | Glico | Arcor |
|---|---|---|
| Chocolate | GABA, LIBERA, Pocky, TCHO | Águila, Bon o Bon, Cofler, Rocklets, Tortuguita |
| Candy & sugar confectionery | Glico Caramel | Butter Toffees, Mogul |
| Cookies & crackers | Bisco | Chocolinas, Traviata |
| Salty snacks | PRETZ | Saladix |
Glico and Mars: 4 shared categories
| Category | Glico | Mars |
|---|---|---|
| Chocolate | GABA, LIBERA, Pocky, TCHO | Bounty, Celebrations, Galaxy, M&M's, Maltesers, Mars, Milky Way, Snickers, Twix |
| Candy & sugar confectionery | Glico Caramel | Life Savers, Skittles, Starburst |
| Salty snacks | PRETZ | Combos, Pringles |
| Cookies & crackers | Bisco | Cheez-It |
A page like this is published only when a company's closest match shares at least 3 categories. See also every brand Glico owns and the most overlapping owners on Brandtree.