RLX Technology: brands it owns and its ownership tree
RLX Technology (NYSE: RLX) is a publicly listed company headquartered in Shenzhen, China that owns 3 consumer brands.[1][2]
RLX Technology is a Cayman Islands holding company based in Shenzhen that makes branded e-vapor products, listed on the NYSE as American depositary shares. Its FY2025 annual report says it has sold rechargeable closed-system products in China since its inception in 2018, and that Ms. Ying (Kate) Wang, a co-founder, chairperson and chief executive, controls it. Outside China the RELX and other brands are produced and sold by a separate company, Relx Inc., also controlled by Ms. Wang, under an intellectual property licence covering RLX's trademarks. Operations in China run through a consolidated variable interest entity.
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Company facts
- Legal name
- RLX Technology Inc. (also RELX)
- Type
- publicly listed company · see all publicly listed company owners
- Headquarters
- 🇨🇳 Shenzhen, China
- Tickers
- NYSE: RLX
- Revenue
- CN¥3.96 billion (2025)[2]
- SEC CIK
- 0001828365
- Website
- ir.relxtech.com
- Last verified
- · 2 sources
What RLX Technology's annual report says about its business
Read from RLX Technology's latest annual filing[1]. Each line gives the sentence the filing uses, copied word for word.
Segments the filing names
- Core Markets, Europe Acquisition:
The Group's operations are organized into two segments, consisting of Core Markets and Europe Acquisition.
Acquisitions and disposals named in the filing
- Acquired: SS North Asia Holding Limited (December 2023).
For instance, we began to conduct our North Asia Business in December 2023 after we acquired SS North Asia Holding Limited.
- Acquired: an entity based in Europe (2025).
In 2025, we acquired an entity based in Europe to further enhance our footprint in the European market and support our long-term internationalization strategy.
RLX Technology in numbers
- RLX Technology owns 3 consumer brands tracked here across 1 top-level categories; the largest is tobacco & nicotine with 3 brands.[1]
RLX Technology financial history
Headline figures from RLX Technology's annual reports filed with the US Securities and Exchange Commission, in CNY as reported, fiscal years ending 2020–2025. Revenue moved from CN¥3.82bn to CN¥3.96bn, an average of 0.7% a year (calculated).
| Fiscal year ended | Revenue | Operating income | Operating margin | Net income | Total assets | Long-term debt | Filing |
|---|---|---|---|---|---|---|---|
| CN¥3.96bn | CN¥328.6m | 8.3% | CN¥921.9m | CN¥17.9bn | — | 20-F | |
| CN¥2.75bn | CN¥-107,145,000 | -3.9% | CN¥551.8m | CN¥16.9bn | — | 20-F | |
| CN¥1.59bn | CN¥-496,710,000 | -31.3% | CN¥534.3m | CN¥16.3bn | — | 20-F | |
| CN¥5.33bn | CN¥1.06bn | 19.9% | CN¥1.44bn | CN¥16.4bn | — | 20-F | |
| CN¥8.52bn | CN¥2.3bn | 27.0% | CN¥2.02bn | CN¥16.4bn | — | 20-F | |
| CN¥3.82bn | CN¥13.1m | 0.3% | CN¥-128,101,000 | CN¥4.06bn | — | 20-F |
Source: SEC XBRL company facts. A dash means the company did not report that line in a form we could read. Figures for a year can be restated in a later filing; the latest filing's number is shown.
Everything RLX Technology owns
Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.
Full-screen interactive tree →
Brand portfolio by category
Recent changes to this record
RLX Technology SEC filings
The documents behind the figures on this page, as listed in the SEC's EDGAR index. Each links to the filing itself.
Annual reports
- Annual report (foreign issuer), filed (20-F)
- Annual report (foreign issuer), filed (20-F)
- Annual report (foreign issuer), filed (20-F)
- Annual report (foreign issuer), filed (20-F)
- Annual report (foreign issuer), filed (20-F)
- Annual report (foreign issuer), filed (20-F)
Recent current and quarterly reports
Frequently asked questions
What brands does RLX Technology own?
RLX Technology owns 3 consumer brands tracked here, including RELX, Feiliu and Phantom.
Is RLX Technology a Chinese company?
Yes. RLX Technology is headquartered in Shenzhen, China.
Who owns RLX Technology?
RLX Technology is a publicly listed company owned by its shareholders; it trades as RLX on the NYSE.
Sources (2) & corrections
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.
- [1] RLX Technology Inc. Annual Report on Form 20-F filed 2026-04-23 — SEC EDGAR, SEC Form 20-F, published 23 April 2026; retrieved 3 October 2026.
- [2] RLX Technology Inc.: Form 20-F for the year ended 2025-12-31 (revenue) — SEC EDGAR, SEC Form 20-F, published 23 April 2026; retrieved 4 October 2026.
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