Brandtree

Who are Royal Unibrew's biggest competitors?

On Brandtree, Royal Unibrew's biggest competitors by shared categories are Obolon, which shares 3 categories, such as lager and other carbonated soft drinks; Kofola, which shares 3 categories, such as lager; and Refriango, which shares 3 categories, such as lager.

Competing here means only that two companies own brands in the same product category on Brandtree. It is not a measure of sales or market share. Royal Unibrew controls 11 brands with a page here, across 4 categories; 118 other owners hold brands in at least one of them. Licensed brands and minority stakes are not counted.

Top 10 competitors by shared categories

#CompanyShared categoriesOverlapFor example
1 Obolon 3 38% Lager, Other carbonated soft drinks and Juice & juice drinks
2 Kofola 3 38% Lager, Other carbonated soft drinks and Juice & juice drinks
3 Refriango 3 30% Lager, Other carbonated soft drinks and Juice & juice drinks
4 Suntory 3 50% Other carbonated soft drinks, Gin and Juice & juice drinks
5 Demerara Distillers 3 25% Other carbonated soft drinks, Juice & juice drinks and Gin
6 Empresas Polar 3 19% Lager, Other carbonated soft drinks and Juice & juice drinks
7 Heineken 2 25% Lager and Other carbonated soft drinks
8 STAR 2 33% Lager and Other carbonated soft drinks
9 EABL 2 29% Lager and Other carbonated soft drinks
10 CCU 2 22% Lager and Other carbonated soft drinks

Ranked by number of shared categories. Ties go to the pair with more brands on both sides of the shared categories, then to the higher overlap (shared categories as a share of all categories either company is in), then alphabetically.

Royal Unibrew and Obolon: 3 shared categories

Obolon

Royal Unibrew and Kofola: 3 shared categories

Kofola

Royal Unibrew and Refriango: 3 shared categories

Refriango

A page like this is published only when a company's closest match shares at least 3 categories. See also every brand Royal Unibrew owns and the most overlapping owners on Brandtree.