Who are SFBT's biggest competitors?
On Brandtree, SFBT's biggest competitors by shared categories are Kofola, which shares 4 categories, such as bottled water and lager; Obolon, which shares 4 categories, such as lager; and Refriango, which shares 4 categories, such as lager.
Competing here means only that two companies own brands in the same product category on Brandtree. It is not a measure of sales or market share. SFBT controls 9 brands with a page here, across 4 categories; 159 other owners hold brands in at least one of them. Licensed brands and minority stakes are not counted.
Top 10 competitors by shared categories
| # | Company | Shared categories | Overlap | For example |
|---|---|---|---|---|
| 1 | Kofola | 4 | 57% | Bottled water, Lager and Juice & juice drinks and 1 more |
| 2 | Obolon | 4 | 57% | Lager, Bottled water and Juice & juice drinks and 1 more |
| 3 | Refriango | 4 | 44% | Lager, Bottled water and Juice & juice drinks and 1 more |
| 4 | Empresas Polar | 4 | 27% | Bottled water, Lager and Juice & juice drinks and 1 more |
| 5 | CCU | 3 | 38% | Bottled water, Lager and Other carbonated soft drinks |
| 6 | Super Bock Group | 3 | 38% | Bottled water, Lager and Juice & juice drinks |
| 7 | Boissons du Cameroun | 3 | 60% | Bottled water, Lager and Other carbonated soft drinks |
| 8 | Farsons | 3 | 60% | Bottled water, Lager and Other carbonated soft drinks |
| 9 | STAR | 3 | 60% | Lager, Bottled water and Other carbonated soft drinks |
| 10 | Coca-Cola | 3 | 38% | Bottled water, Juice & juice drinks and Other carbonated soft drinks |
Ranked by number of shared categories. Ties go to the pair with more brands on both sides of the shared categories, then to the higher overlap (shared categories as a share of all categories either company is in), then alphabetically.
SFBT and Kofola: 4 shared categories
| Category | SFBT | Kofola |
|---|---|---|
| Bottled water | Garci, Marwa, Melliti, Safia (Tunisia) | Ondrášovka, Radenska, Rajec, Studenac |
| Lager | Celestia, Celtia, Stella (Tunisia) | Holba, Litovel, Zubr |
| Juice & juice drinks | Stil | UGO |
| Other carbonated soft drinks | Boga | Vinea |
SFBT and Obolon: 4 shared categories
SFBT and Refriango: 4 shared categories
| Category | SFBT | Refriango |
|---|---|---|
| Lager | Celestia, Celtia, Stella (Tunisia) | Birra, Tigra |
| Bottled water | Garci, Marwa, Melliti, Safia (Tunisia) | Pura |
| Juice & juice drinks | Stil | Nutry, Super Cuia, Tutti |
| Other carbonated soft drinks | Boga | Blue, Welwitschia |
A page like this is published only when a company's closest match shares at least 3 categories. See also every brand SFBT owns and the most overlapping owners on Brandtree.