Brandtree

🇷🇺 Foreign ownership of Russian brands

6.7% of the 75 Russian brands with a controlling owner (5) are owned by a company headquartered outside Russia, most often in the United Kingdom, Japan and Luxembourg. That ranks 65 of 94 countries analysed.

Which countries own them

Owner headquartered inBrandsShare of foreign-ownedBar
🇬🇧 United Kingdom120%
🇯🇵 Japan120%
🇱🇺 Luxembourg120%
🇲🇽 Mexico120%
🇺🇸 United States120%

Largest foreign owners

OwnerHeadquartersRussian brands owned
Amber Beverage Group🇱🇺 Luxembourg1
Diageo🇬🇧 United Kingdom1
GRUMA🇲🇽 Mexico1
Japan Tobacco🇯🇵 Japan1
Mohawk🇺🇸 United States1

Where foreign ownership is highest

Top-level categories with at least 5 Russian brands that have a controlling owner.

CategoryBrandsForeign-ownedShare
Beverages14214.3%
Home, garden & DIY1218.3%
Food1417.1%
Internet & digital1800%
Travel & transport1400%

Examples

How this is computed

Of 76 Russian brands recorded, 75 have a current controlling owner (outright or a stake of 50% or more, followed up to the ultimate parent). The other 1 are licensed, part-owned or lack a current owner and are left out. A brand is foreign-owned when that ultimate parent is headquartered in a different country from the brand's origin. Data as of . Method and ranking for all countries.

Coverage caveat. The brands tracked skew towards those held by large filing companies, so this overstates foreign ownership relative to every brand in the country. See also the Russia country page.