Who owns Bakers?
Bakers is owned by AVI (South Africa, JSE: AVI).[1]
This ownership is reported in official statements but has not yet been matched to a regulatory filing.
Key facts
- Current owner
- AVI Limited reported
- Owned since
- Not recorded
- Previous owner
- None recorded
- Owner HQ
- 🇿🇦 South Africa
- Origin
- 🇿🇦 South Africa
- Category
- Food › Snacks › Cookies & crackers
- Parent ticker
- JSE: AVI
- Last verified
- · 1 sources
About Bakers
Bakers is the biscuit masterbrand of AVI's Snackworks division, whose biscuit revenue was R4.27 billion in 2025. That year brought a new Bakers Cream biscuit range and a new Bakers masterbrand advertising campaign, while Snackworks also extended Romany Creams, Royal Creams, Blue Label Marie and Nuttikrust and launched a cheaper on-the-go biscuit for informal retail.
Ownership timeline of Bakers
Where Bakers sits in AVI
Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.
Open the full AVI ownership tree →
Other brands owned by AVI in food
Latest news about Bakers
No tagged news items yet. Deals, regulatory actions and recalls are added from SEC filings, regulators and trade press; only titles and links are stored.
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Frequently asked questions
Who is the parent company of Bakers?
The parent company of Bakers is AVI, a publicly listed company headquartered in South Africa.
Is Bakers South African?
Yes. Bakers originated in South Africa and its owner, AVI, is also headquartered in South Africa.
Is Bakers still owned by AVI?
Yes. As of 16 September 2026, Bakers is still owned by AVI. The ownership record was last checked against primary sources on that date.
Sources (1) & corrections
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.
- [1] AVI — Integrated Annual Report June 2025 — AVI Limited, Annual report; retrieved 16 September 2026.
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