Who owns Freshmark?
Freshmark is owned by Shoprite Group (South Africa, JSE: SHP).[1]
This ownership is reported in official statements but has not yet been matched to a regulatory filing.
Evidence: Shoprite Holdings Limited Integrated Report 2025, 1 October 2025. Last checked .
Key facts
- Current owner
- Shoprite Holdings Limited reported
- Owner HQ
- 🇿🇦 South Africa, Brackenfell, Cape Town
- Origin
- 🇿🇦 South Africa
- Founded
- 1989
- Category
- Food › Fresh produce › Fresh vegetables
- Parent ticker
- JSE: SHP
- Last verified
- · 2 sources
About Freshmark
Freshmark is the group's fruit and vegetable procurement and distribution business, buying from farmers and supplying the supermarket banners rather than selling to the public. It is one of the subsidiaries named in the group's employment equity commitments alongside Shoprite Checkers, Transpharm and Block Meat Company, and it underpins the fresh produce ranges on which the Checkers brand is positioned.
Ownership timeline of Freshmark
- Current owner Shoprite Group [1] reported
Where Freshmark sits in Shoprite Group
Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.
Open the full Shoprite Group ownership tree →
See the full Shoprite Group brand portfolio (19) →
Other brands owned by Shoprite Group
Shoprite Group controls 19 brands on Brandtree.
- Checkers
- Checkers Hyper
- Checkers Little Me (2021)
- Checkers Outdoor (2022)
- Checkers Sixty60 (2019)
- Computicket (1971)
- Forage and Feast (2020)
- Homegrown (2023)
- House & Home (1977)
- LiquorShop (2002)
- Medirite (1999)
- Money Market (1998)
Other brands in fresh vegetables, and who owns them
The 16 brands in fresh vegetables on Brandtree belong to 9 owners. The largest is Grimmway Produce Group, with 6.
| Brand | Owner | Owner based in |
|---|---|---|
| Bunny-Luv | Grimmway Produce Group | 🇺🇸 United States |
| Backyard Farms | Mastronardi Produce | 🇨🇦 Canada |
| Eisberg | Bell Food Group | 🇨🇭 Switzerland |
| Fresh Express | Chiquita | 🇨🇭 Switzerland |
| Jongga | Daesang | 🇰🇷 South Korea |
| Edible Garden | Edible Garden | 🇺🇸 United States |
| Mann Packing | Fresh Del Monte | 🇺🇸 United States |
| Local Bounti | Local Bounti | 🇺🇸 United States |
About the owner: Shoprite Group
Shoprite Group is a publicly listed company headquartered in Brackenfell, Cape Town, South Africa, founded in 1979. Brandtree records 19 brands under its control, and it is listed as JSE: SHP.
The Shoprite Group is the largest retailer in Africa and the largest private sector employer in South Africa, with revenue of R252.7 billion and 168,939 employees in the year to June 2025. It began in 1979 when PEP Stores bought a grocery company of eight stores, called Shoprite, from the Rogut family, and now trades from 3,478 stores including franchises, segmenting the South African market between distinct supermarket banners rather than running one. It has been narrowing that focus: its two furniture chains are held for sale, and its Ghanaian and Malawian operations are classified as discontinued.
Shoprite Group: full profile, brands and acquisition history →
🇿🇦 Freshmark and other South African brands
Brandtree records a controlling owner for 175 brands that began in South Africa. 12 of them (7%) are now controlled by a company headquartered in another country; Freshmark is not one of them.
Frequently asked questions
Who is the parent company of Freshmark?
The parent company of Freshmark is Shoprite Group, a publicly listed company headquartered in South Africa.
Is Freshmark South African?
Yes. Freshmark originated in South Africa in 1989 and its owner, Shoprite Group, is also headquartered in South Africa.
Is Freshmark still owned by Shoprite Group?
Yes. As of 3 October 2026, Freshmark is still owned by Shoprite Group. The ownership record was last checked against primary sources on that date.
Sources (2) & corrections
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.
- [1] Shoprite Holdings Limited Integrated Report 2025 — Shoprite Holdings Limited, Annual report, published 1 October 2025; retrieved 23 September 2026.
- [2] Shoprite Holdings: Freshmark — Shoprite Holdings Limited, Official document; retrieved 3 October 2026.
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