Who owns Bobtail?
Bobtail is owned by RCL FOODS (South Africa, JSE: RCL), which has owned the brand since 1 May 2013.[1][2]
This ownership is reported in official statements but has not yet been matched to a regulatory filing.
Evidence: RCL FOODS — Integrated Annual Report 2025, RCL FOODS Limited. Last checked .
Key facts
- Current owner
- RCL FOODS Limited reported
- Owned since
- Owner HQ
- 🇿🇦 South Africa, Westville
- Origin
- 🇿🇦 South Africa
- Category
- Pet & animal care › Pet food › Dog food
- Parent ticker
- JSE: RCL
- Last verified
- · 2 sources
About Bobtail
Bobtail is a South African dog food brand from RCL FOODS' pet food operation, selling dry food, meal enhancers and treats that RCL says have been household staples for over 30 years. RCL calls it the number one brand in retail dog food in South Africa, and its 2025 report names Bobtail among the brands through which it offers specialised diet options.
Ownership timeline of Bobtail
Where Bobtail sits in RCL FOODS
Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.
Open the full RCL FOODS ownership tree →
See the full RCL FOODS brand portfolio (14) →
Other brands owned by RCL FOODS
RCL FOODS controls 14 brands on Brandtree, 5 of them in pet & animal care.
Also in pet & animal care
Other brands in dog food, and who owns them
The 38 brands in dog food on Brandtree belong to 18 owners. The largest is VAFO, with 8; RCL FOODS has 3.
| Brand | Owner | Owner based in |
|---|---|---|
| Brit | VAFO | 🇨🇿 Czech Republic |
| Cesar | Mars | 🇺🇸 United States |
| Club 4 Paws | Kormotech | 🇺🇦 Ukraine |
| American Journey | Chewy | 🇺🇸 United States |
| AVA | Pets at Home | 🇬🇧 United Kingdom |
| Sojos | WellPet | 🇺🇸 United States |
| Master Dog | Carozzi | 🇨🇱 Chile |
| Hill's Pet Nutrition | Colgate-Palmolive | 🇺🇸 United States |
About the owner: RCL FOODS
RCL FOODS is a publicly listed company headquartered in Westville, South Africa. Brandtree records 14 brands under its control, and it is listed as JSE: RCL.
RCL FOODS is a JSE-listed South African food manufacturer that produces branded and private label food through three business units: Groceries (culinary, pet food and beverages), Baking (bread, buns and rolls, milling, pies and speciality) and Sugar (sugar and Molatek animal feed). After unbundling Rainbow chicken on 1 July 2024 and selling Vector Logistics, its continuing operations earned revenue of R26.5 billion in the 2025 financial year from 22 manufacturing plants and 24 distribution centres.
🇿🇦 Bobtail and other South African brands
Brandtree records a controlling owner for 175 brands that began in South Africa. 12 of them (7%) are now controlled by a company headquartered in another country; Bobtail is not one of them.
- Petshop Science — Shoprite Group 🇿🇦
- @home — TFG 🇿🇦
- Ackermans — Pepkor 🇿🇦
- Afrocentric — Sanlam 🇿🇦
- Airlink — Airlink 🇿🇦
- Albany — Tiger Brands 🇿🇦
Frequently asked questions
Who is the parent company of Bobtail?
The parent company of Bobtail is RCL FOODS, a publicly listed company headquartered in South Africa.
Is Bobtail South African?
Yes. Bobtail originated in South Africa and its owner, RCL FOODS, is also headquartered in South Africa.
Since when has RCL FOODS owned Bobtail?
RCL FOODS has owned Bobtail since 1 May 2013.
Is Bobtail still owned by RCL FOODS?
Yes. As of 23 October 2026, Bobtail is still owned by RCL FOODS. The ownership record was last checked against primary sources on that date.
Sources (2) & corrections
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.
- [1] RCL FOODS — Integrated Annual Report 2025 — RCL FOODS Limited, Annual report; retrieved 16 September 2026.
- [2] Integrated Annual Report 2013 of RCL Foods Limited — RCL Foods Limited, Annual report; retrieved 23 October 2026. The original address no longer opens it, so the link goes to an archived copy (original address).
Report a correction Opens a pre-filled GitHub issue. See our corrections policy.