Who owns Dummies?
Dummies is owned by Wiley (the United States, NYSE: WLY).[1]
Evidence: John Wiley & Sons, Inc. Annual Report on Form 10-K filed 2026-06-24, SEC EDGAR, 24 June 2026. Verified from filings; last checked .
Key facts
- Current owner
- John Wiley & Sons, Inc. verified
- Owner HQ
- 🇺🇸 United States, Hoboken
- Origin
- 🇺🇸 United States
- Category
- Media & entertainment › Publishing › Book publishers
- Parent ticker
- NYSE: WLY NYSE: WLYB
- Last verified
- · 1 sources
About Dummies
Dummies is one of the key franchises and brands that Wiley's 10-K names in its Professional category within the Learning segment. It is a series of how-to and reference books published under the Wiley imprint. The filing does not state when the brand began or when Wiley acquired it.
What Wiley's annual report says about Dummies
Sentences about Dummies from Wiley's latest annual filing[1], copied word for word.
Wiley also realizes advertising revenue from branded websites (e.g., Dummies.com) and online applications.
How often Wiley names Dummies in its annual report
A plain count of the times the name appears in the text of each annual report, not counting the start of a sentence. A brand that an owner writes about more is usually one it treats as central. The brand is named less often than it was three years earlier.
Ownership timeline of Dummies
Where Dummies sits in Wiley
Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.
Open the full Wiley ownership tree →
See the full Wiley brand portfolio (7) →
Other brands owned by Wiley
Wiley controls 7 brands on Brandtree, 3 of them in media & entertainment.
Also in media & entertainment
Other brands in book publishers, and who owns them
The 34 brands in book publishers on Brandtree belong to 9 owners. The largest is Lagardère, with 13; Wiley has 3.
| Brand | Owner | Owner based in |
|---|---|---|
| Bragelonne | Lagardère | 🇫🇷 France |
| Bokfabriken | Storytel | 🇸🇪 Sweden |
| Clifford the Big Red Dog | Scholastic | 🇺🇸 United States |
| Macmillan Education | Springer Nature | 🇩🇪 Germany |
| Penguin Books | Bertelsmann | 🇩🇪 Germany |
| Kids Can Press | Corus | 🇨🇦 Canada |
| Kadokawa Bunko | Kadokawa | 🇯🇵 Japan |
| HarperCollins | News Corp | 🇺🇸 United States |
About the owner: Wiley
Wiley is a publicly listed company headquartered in Hoboken, United States, founded in 1807. Brandtree records 7 brands under its control, and it is listed as NYSE: WLY and NYSE: WLYB.
Wiley is a US publisher and learning company based in Hoboken, New Jersey, with a fiscal year ending 30 April. Its 10-K reports two segments, Research (journals, books and publishing platforms for researchers) and Learning (academic and professional). Class A and Class B shares trade on the NYSE. Its 10-K also describes CrossKnowledge, University Services and Wiley Edge as held for sale or sold, so they are not listed here.
🇺🇸 Dummies and other American brands
Brandtree records a controlling owner for 2,399 brands that began in the United States. 461 of them (19%) are now controlled by a company headquartered in another country; Dummies is not one of them.
- 20th Century Studios — Disney 🇺🇸
- AMC — AMC Networks 🇺🇸
- AMC Theatres — AMC Theatres 🇺🇸
- AMF — Lucky Strike Entertainment 🇺🇸
- Adventure Island — United Parks 🇺🇸
- Antenna TV — Nexstar 🇺🇸
Frequently asked questions
Who is the parent company of Dummies?
The parent company of Dummies is Wiley, a publicly listed company headquartered in the United States.
Is Dummies American?
Yes. Dummies originated in the United States and its owner, Wiley, is also headquartered in the United States.
Is Dummies still owned by Wiley?
Yes. As of 10 October 2026, Dummies is still owned by Wiley. The ownership record was last checked against primary sources on that date.
Sources (1) & corrections
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.
- [1] John Wiley & Sons, Inc. Annual Report on Form 10-K filed 2026-06-24 — SEC EDGAR, SEC Form 10-K, published 24 June 2026; retrieved 3 October 2026.
Report a correction Opens a pre-filled GitHub issue. See our corrections policy.