Who owns Fruité?
Fruité is owned by Lassonde (Canada, TSX: LAS.A).[1]
This ownership is reported in official statements but has not yet been matched to a regulatory filing.
Evidence: Lassonde Industries Inc. Annual Management's Discussion and Analysis for the year ended December 31, 2025. Last checked .
Key facts
- Current owner
- Lassonde Industries Inc. reported
- Owner HQ
- 🇨🇦 Canada, Rougemont
- Origin
- 🇨🇦 Canada
- Category
- Beverages › Soft drinks › Juice & juice drinks
- Parent ticker
- TSX: LAS.A
- Last verified
- · 1 sources
About Fruité
Fruité is Lassonde's fruit drink brand for children and teenagers in Canada, known for bright colours, unusual flavours and limited editions such as grape cotton candy. In 1990 it became the first Lassonde product sold right across Canada. Lassonde also runs Fruité events for young fans, including La Tournée Fruité 2026.
Ownership timeline of Fruité
Where Fruité sits in Lassonde
Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.
Open the full Lassonde ownership tree →
See the full Lassonde brand portfolio (7) →
Other brands owned by Lassonde
Lassonde controls 7 brands on Brandtree, 7 of them in beverages.
Also in beverages
- Apple & Eve (1975)
- Kiju
- Oasis (1979)
- Old Orchard
- Rougemont (1928)
- SunRype
Other brands in juice & juice drinks, and who owns them
The 142 brands in juice & juice drinks on Brandtree belong to 84 owners. The largest is Eckes-Granini, with 11; Lassonde has 7.
| Brand | Owner | Owner based in |
|---|---|---|
| Brämhults | Eckes-Granini | 🇩🇪 Germany |
| Appletiser | Coca-Cola | 🇺🇸 United States |
| Kagome Tomato Juice | Kagome | 🇯🇵 Japan |
| Fructal | Nectar Group | 🇷🇸 Serbia |
| All Coco | Sappe | 🇹🇭 Thailand |
| Amayu | AJE | 🇵🇪 Peru |
| Kiddy Pack | Kasapreko | 🇬🇭 Ghana |
| Boka | Quala | 🇨🇴 Colombia |
About the owner: Lassonde
Lassonde is a publicly listed company headquartered in Rougemont, Canada, founded in 1918. Brandtree records 7 brands under its control, and it is listed as TSX: LAS.A.
Lassonde Industries is a Quebec food and beverage company that grew from a vegetable cannery Aristide Lassonde and Georgianna Darcy opened in Rougemont in 1918. It makes branded and private label juices, sauces, soups, broths, fruit snacks, ciders and wine in 19 plants in Canada and the United States. Its 2025 sales were 2.93 billion Canadian dollars.
🇨🇦 Fruité and other Canadian brands
Brandtree records a controlling owner for 179 brands that began in Canada. 46 of them (26%) are now controlled by a company headquartered in another country; Fruité is not one of them.
- Big 8 — Empire 🇨🇦
- Black Velvet — Heaven Hill 🇺🇸
- Canada Dry — Keurig Dr Pepper 🇺🇸
- Carling — Molson Coors 🇺🇸
- Crown Royal — Diageo 🇬🇧
- Jones Soda — Jones Soda 🇺🇸
Frequently asked questions
Who is the parent company of Fruité?
The parent company of Fruité is Lassonde, a publicly listed company headquartered in Canada.
Is Fruité Canadian?
Yes. Fruité originated in Canada and its owner, Lassonde, is also headquartered in Canada.
Is Fruité still owned by Lassonde?
Yes. As of 16 September 2026, Fruité is still owned by Lassonde. The ownership record was last checked against primary sources on that date.
Sources (1) & corrections
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.
- [1] Lassonde Industries Inc. Annual Management's Discussion and Analysis for the year ended December 31, 2025 — Lassonde Industries Inc., Annual report; retrieved 16 September 2026.
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