Brandtree

Who owns O HUI?

O HUI is owned by LG H&H (South Korea, KRX: 051900).[1]

This ownership is reported in official statements but has not yet been matched to a regulatory filing.

Evidence: LG H&H — Brand Portfolio (BEAUTIFUL), LG H&H Co., Ltd. Last checked .

Key facts

Current owner
LG H&H Co., Ltd. reported
Owner HQ
🇰🇷 South Korea, Seoul
Origin
🇰🇷 South Korea
Founded
1997
Category
Personal care & beauty › Skin care › Facial skin care
Parent ticker
KRX: 051900
Last verified
· 1 sources

About O HUI

O HUI is LG H&H's dermatological prestige skincare brand, sold through department stores and positioned on cell research rather than on traditional medicine, distinguishing it from the company's other luxury line. That other line, The History of Whoo, is built on Korean court medicine, so the two do not compete on the same story.

Ownership timeline of O HUI

Owners of O HUI over 1997 to 2026 LG H&H start not recorded–present LG H&H (start not recorded) 200020052010201520202025
  1. Current owner LG H&H [1] reported

Where O HUI sits in LG H&H

Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.

Where O HUI sits in LG H&H Tree of 5 brands under LG H&H. LG H&H O HUI Elastine Perioe The Face Shop The History of Whoo

Open the full LG H&H ownership tree →

See the full LG H&H brand portfolio (5) →

Other brands owned by LG H&H

LG H&H controls 5 brands on Brandtree, 5 of them in personal care & beauty.

Also in personal care & beauty

All LG H&H brands →

Other brands in facial skin care, and who owns them

The 76 brands in facial skin care on Brandtree belong to 38 owners. The largest is POLA ORBIS, with 6; LG H&H has 3.

BrandOwnerOwner based in
DECENCIA POLA ORBIS 🇯🇵 Japan
Clinique Estée Lauder 🇺🇸 United States
ANYA Proya 🇨🇳 China
COSRX Amorepacific 🇰🇷 South Korea
Clé de Peau Beauté Shiseido 🇯🇵 Japan
Paula's Choice Unilever 🇬🇧 United Kingdom
ALBION KOSÉ 🇯🇵 Japan
ageLOC Nu Skin 🇺🇸 United States

Every brand in facial skin care and its owner →

About the owner: LG H&H

LG H&H is a publicly listed company headquartered in Seoul, South Korea, founded in 2001. Brandtree records 5 brands under its control, and it is listed as KRX: 051900.

LG H&H was separated from LG Chem in 2001 and combines cosmetics, household products and a Coca-Cola bottling business in Korea. Its luxury cosmetics brands depend heavily on Chinese demand, which has made its results unusually sensitive to relations between Seoul and Beijing.

LG H&H: full profile, brands and acquisition history →

🇰🇷 O HUI and other South Korean brands

Brandtree records a controlling owner for 185 brands that began in South Korea. 7 of them (4%) are now controlled by a company headquartered in another country; O HUI is not one of them.

All South Korean brands and who owns them →

Frequently asked questions

Who is the parent company of O HUI?

The parent company of O HUI is LG H&H, a publicly listed company headquartered in South Korea.

Is O HUI South Korean?

Yes. O HUI originated in South Korea in 1997 and its owner, LG H&H, is also headquartered in South Korea.

Is O HUI still owned by LG H&H?

Yes. As of 16 September 2026, O HUI is still owned by LG H&H. The ownership record was last checked against primary sources on that date.

Sources (1) & corrections

Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.

  1. [1] LG H&H — Brand Portfolio (BEAUTIFUL) — LG H&H Co., Ltd., Official document; retrieved 28 September 2026.

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