Who owns SteelSeries?
SteelSeries is owned by GN Group (Denmark, CPH: GN).[1]
This ownership is reported in official statements but has not yet been matched to a regulatory filing.
Evidence: GN Store Nord Annual Report 2025, GN Store Nord A/S, 5 February 2026. Last checked .
Key facts
- Current owner
- GN Store Nord A/S reported
- Owner HQ
- 🇩🇰 Denmark, Ballerup
- Origin
- 🇩🇰 Denmark
- Category
- Home, garden & DIY › Consumer electronics › TVs & audio
- Parent ticker
- CPH: GN
- Last verified
- · 1 sources
About SteelSeries
SteelSeries is GN's gaming division brand, which the annual report describes as premium software-enabled, system-integrated gaming gear and a gaming and esports peripherals maker with over 20 years of innovation. Its products include the Arctis Nova headset range, plus mice and keyboards. GN reported gaming divisional profit of DKK 145 million in Q4 2025 and lists SteelSeries among GN Group trademarks.
Ownership timeline of SteelSeries
Where SteelSeries sits in GN Group
Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.
Open the full GN Group ownership tree →
See the full GN Group brand portfolio (4) →
Other brands owned by GN Group
GN Group controls 4 brands on Brandtree, 4 of them in home, garden & diy.
Also in home, garden & diy
Other brands in tvs & audio, and who owns them
The 35 brands in tvs & audio on Brandtree belong to 11 owners. The largest is HARMAN, with 10; GN Group has 4.
| Brand | Owner | Owner based in |
|---|---|---|
| AKG | HARMAN | 🇺🇸 United States |
| Sonos | Sonos | 🇺🇸 United States |
| JVC | JVCKENWOOD | 🇯🇵 Japan |
| ASTRO Gaming | Logitech | 🇨🇭 Switzerland |
| PDP | Turtle Beach | 🇺🇸 United States |
| Fusion | Garmin | 🇨🇭 Switzerland |
| Klipsch | Gentex | 🇺🇸 United States |
| Anker soundcore | Anker Innovations | 🇨🇳 China |
About the owner: GN Group
GN Group is a publicly listed company headquartered in Ballerup, Denmark, founded in 1869. Brandtree records 4 brands under its control, and it is listed as CPH: GN.
GN Store Nord is a Danish company headquartered in Ballerup, listed on Nasdaq Copenhagen. Its 2025 annual report says C.F. Tietgen founded it in 1869 to connect people worldwide. It sells enterprise headsets and video solutions (Jabra, BlueParrott, FalCom) and gaming gear (SteelSeries), and until now also hearing aids (ReSound, Beltone, Interton, Danavox). In March 2026 GN announced the sale of its Hearing business to Amplifon; the Q2 2026 interim report treats it as discontinued and says completion is still pending, so the hearing brands are not recorded here.
🇩🇰 SteelSeries and other Danish brands
Brandtree records a controlling owner for 100 brands that began in Denmark. 25 of them (25%) are now controlled by a company headquartered in another country; SteelSeries is not one of them.
- BR — Salling Group 🇩🇰
- Bang & Olufsen — Bang & Olufsen 🇩🇰
- Davidsen — Kesko 🇫🇮
- HAY — MillerKnoll 🇺🇸
- Royal Copenhagen — Fiskars Group 🇫🇮
- 3-Stjernet — Atria 🇫🇮
Frequently asked questions
Who is the parent company of SteelSeries?
The parent company of SteelSeries is GN Group, a publicly listed company headquartered in Denmark.
Is SteelSeries Danish?
Yes. SteelSeries originated in Denmark and its owner, GN Group, is also headquartered in Denmark.
Is SteelSeries still owned by GN Group?
Yes. As of 3 October 2026, SteelSeries is still owned by GN Group. The ownership record was last checked against primary sources on that date.
Sources (1) & corrections
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.
- [1] GN Store Nord Annual Report 2025 — GN Store Nord A/S, Annual report, published 5 February 2026; retrieved 3 October 2026.
Report a correction Opens a pre-filled GitHub issue. See our corrections policy.