Who owns TAG?
TAG is owned by StoneCo (Brazil, NASDAQ: STNE).[1]
Evidence: StoneCo Ltd. Annual Report on Form 20-F filed 2026-04-23, SEC EDGAR, 23 April 2026. Verified from filings; last checked .
Key facts
- Current owner
- StoneCo Ltd. verified
- Owner HQ
- 🇧🇷 Brazil, São Paulo
- Origin
- 🇧🇷 Brazil
- Category
- Finance & insurance › Payments & lending › Processors & digital wallets
- Parent ticker
- NASDAQ: STNE
- Last verified
- · 1 sources
About TAG
TAG is a wholly owned StoneCo subsidiary that registers card receivables in Brazil. The Central Bank approved it as a trade repository on 20 October 2020, and the 20-F says it started providing the registration service on 7 June 2021. Brazilian rules require acquirers to register merchants' card receivables daily, and StoneCo reports TAG's registry revenue as a separate line.
How often StoneCo names TAG in its annual report
A plain count of the times the name appears in the text of each annual report, not counting the start of a sentence. A brand that an owner writes about more is usually one it treats as central. The brand is named less often than it was three years earlier.
Ownership timeline of TAG
Where TAG sits in StoneCo
Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.
Open the full StoneCo ownership tree →
See the full StoneCo brand portfolio (6) →
Other brands owned by StoneCo
StoneCo controls 6 brands on Brandtree, 4 of them in finance & insurance.
Also in finance & insurance
Other brands in processors & digital wallets, and who owns them
The 27 brands in processors & digital wallets on Brandtree belong to 16 owners. The largest is Euronet, with 4; StoneCo has 4.
| Brand | Owner | Owner based in |
|---|---|---|
| Dandelion | Euronet | 🇺🇸 United States |
| Eurochange | Western Union | 🇺🇸 United States |
| Culqi | Credicorp | 🇵🇪 Peru |
| Cybersource | Visa | 🇺🇸 United States |
| Argenpay | Banco Macro | 🇦🇷 Argentina |
| dLocal | dLocal | 🇺🇾 Uruguay |
| Wompi | Grupo Cibest | 🇨🇴 Colombia |
| Izipay | IFS | 🇵🇪 Peru |
About the owner: StoneCo
StoneCo is a publicly listed company headquartered in São Paulo, Brazil. Brandtree records 6 brands under its control, and it is listed as NASDAQ: STNE.
StoneCo is a Cayman Islands company, incorporated on 11 March 2014 as DLP Payments Holding Ltd., whose main operating hub is in São Paulo. Its 20-F for the year to 31 December 2025 describes a provider of payments, digital banking and credit to Brazilian merchants, with more than 4.8 million clients, and a single business segment after it agreed to sell its Linx software businesses, a sale completed on 27 February 2026.
🇧🇷 TAG and other Brazilian brands
Brandtree records a controlling owner for 177 brands that began in Brazil. 32 of them (18%) are now controlled by a company headquartered in another country; TAG is not one of them.
- BancoSeguro — PagBank 🇧🇷
- Nu Investimentos — Nu Holdings 🇧🇷
- Vivo Pay — Telefônica Brasil 🇧🇷
- Adria — M. Dias Branco 🇧🇷
- Aena Brasil — Aena 🇪🇸
- Alexandre Birman — Azzas 2154 🇧🇷
Frequently asked questions
Who is the parent company of TAG?
The parent company of TAG is StoneCo, a publicly listed company headquartered in Brazil.
Is TAG Brazilian?
Yes. TAG originated in Brazil and its owner, StoneCo, is also headquartered in Brazil.
Is TAG still owned by StoneCo?
Yes. As of 17 October 2026, TAG is still owned by StoneCo. The ownership record was last checked against primary sources on that date.
Sources (1) & corrections
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.
- [1] StoneCo Ltd. Annual Report on Form 20-F filed 2026-04-23 — SEC EDGAR, SEC Form 20-F, published 23 April 2026; retrieved 17 October 2026.
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