Who owns Wiener Zucker?
Wiener Zucker is owned by AGRANA (Austria, VIE: AGR).[1]
This ownership is reported in official statements but has not yet been matched to a regulatory filing.
Evidence: AGRANA Annual Report 2025|26, AGRANA Beteiligungs-AG. Last checked .
Key facts
- Current owner
- AGRANA Beteiligungs-AG reported
- Owner HQ
- 🇦🇹 Austria, Vienna
- Origin
- 🇦🇹 Austria
- Category
- Food › Condiments, sauces & seasonings › Sweeteners
- Parent ticker
- VIE: AGR
- Last verified
- · 1 sources
About Wiener Zucker
Wiener Zucker is AGRANA's sugar brand for Austrian shoppers, which its annual report calls the group's only consumer brand. It took the name in 1994, replacing the earlier brand Natürlich Zucker. The range spans granulated sugars and sugar specialities in different forms and doses for baking and preserving, made at AGRANA's Tulln factory since Leopoldsdorf closed in 2025, and a 2018 survey cited by AGRANA put its unaided awareness at 82 per cent.
Ownership timeline of Wiener Zucker
Where Wiener Zucker sits in AGRANA
Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.
Open the full AGRANA ownership tree →
See the full AGRANA brand portfolio (5) →
Other brands owned by AGRANA
AGRANA controls 5 brands on Brandtree, 5 of them in food.
Also in food
Other brands in sweeteners, and who owns them
The 35 brands in sweeteners on Brandtree belong to 16 owners. The largest is Tereos, with 5; AGRANA has 5.
| Brand | Owner | Owner based in |
|---|---|---|
| Jelgavas Cukurs | Nordzucker | 🇩🇪 Germany |
| Béghin Say | Tereos | 🇫🇷 France |
| Cukier Królewski | Südzucker | 🇩🇪 Germany |
| Lantic | Rogers Sugar | 🇨🇦 Canada |
| Brownie | Rusagro | 🇷🇺 Russia |
| Azərşəkər | Azersun | 🇦🇿 Azerbaijan |
| Skor | Cevital Agro-Industrie | 🇩🇿 Algeria |
| ENMER | Cosumar | 🇲🇦 Morocco |
About the owner: AGRANA
AGRANA is a publicly listed company headquartered in Vienna, Austria, founded in 1988. Brandtree records 5 brands under its control, and it is listed as VIE: AGR.
AGRANA is an Austrian processor of sugar beet, corn, wheat, potatoes and fruit, founded in 1988 as the holding company of the Austrian sugar and starch industry and listed on the Vienna Stock Exchange since 1991. It had revenue of about 3.2 billion euros in the 2025|26 financial year from 49 production sites, and its principal shareholder is a Vienna holding company whose owners include Germany's Südzucker. In March 2025 it closed its sugar factories in Leopoldsdorf, Austria and Hrušovany, Czech Republic.
🇦🇹 Wiener Zucker and other Austrian brands
Brandtree records a controlling owner for 33 brands that began in Austria. 18 of them (55%) are now controlled by a company headquartered in another country; Wiener Zucker is not one of them.
- Austria Mozartkugel — Manner 🇦🇹
- Hubers — Bell Food Group 🇨🇭
- Mautner Markhof — Develey 🇩🇪
- Vegini — Avril 🇫🇷
- AKG — Samsung Electronics 🇰🇷
- Atomic — Amer Sports 🇫🇮
Frequently asked questions
Who is the parent company of Wiener Zucker?
The parent company of Wiener Zucker is AGRANA, a publicly listed company headquartered in Austria.
Is Wiener Zucker Austrian?
Yes. Wiener Zucker originated in Austria and its owner, AGRANA, is also headquartered in Austria.
Is Wiener Zucker still owned by AGRANA?
Yes. As of 16 September 2026, Wiener Zucker is still owned by AGRANA. The ownership record was last checked against primary sources on that date.
Sources (1) & corrections
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.
- [1] AGRANA Annual Report 2025|26 — AGRANA Beteiligungs-AG, Annual report; retrieved 16 September 2026.
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