Bestseller: brands it owns and its ownership tree
Bestseller is a family-owned company headquartered in Brande, Denmark that owns 4 consumer brands.[1]
Bestseller is a Danish family company that owns several brands found in high streets across Europe, and is far less known than any of them. Its owner is among the largest shareholders in ASOS and Zalando, so the group holds stakes in the platforms that sell its clothes.
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brands owned
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categories
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acquisitions recorded
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divestitures recorded
Company facts
- Legal name
- Bestseller A/S
- Type
- family-owned company · see all family-owned company owners
- Headquarters
- 🇩🇰 Brande, Denmark
- Founded
- 1975
- Wikidata
- Q796949
- Website
- about.bestseller.com
- Last verified
- · 1 sources
Bestseller in numbers
- Bestseller owns 4 consumer brands tracked here across 1 top-level categories; the largest is apparel, footwear & accessories with 4 brands.[1]
Everything Bestseller owns
Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.
Full-screen interactive tree →
Brand portfolio by category
Bestseller in the global legal-entity registry
The Global Legal Entity Identifier Foundation (GLEIF) keeps an open register of legal entities. Each entity reports its own parents. We show it as a cross-check on the ownership recorded on this page, which is built from filings.
- Legal entity identifier (LEI)
- 213800VIH5AL9VOSRF63
- Registered name
- BESTSELLER A/S (DK)
- Registration status
- Issued · record updated 8 January 2026
- Direct parent reported
- HEARTLAND A/S (DK)
- Ultimate parent reported
- HEARTLAND A/S (DK)
- Retrieved
- · GLEIF record (JSON)
Frequently asked questions
What brands does Bestseller own?
Bestseller owns 4 consumer brands tracked here, including VERO MODA, NAME IT, JACK & JONES and ONLY.
Is Bestseller a Danish company?
Yes. Bestseller is headquartered in Brande, Denmark and was founded in 1975.
Who owns Bestseller?
Bestseller is privately held. Bestseller is a Danish family company that owns several brands found in high streets across Europe, and is far less known than any of them.
Sources (1) & corrections
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.
- [1] Brands | BESTSELLER — Bestseller A/S, Official document; retrieved 28 September 2026.
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