Who are Emmi's biggest competitors?
On Brandtree, Emmi's biggest competitors by shared categories are Bega, which shares 4 categories, such as milk & cream and cheese; Granarolo, which shares 3 categories, such as cheese; and Lactalis, which shares 3 categories, such as cheese.
Competing here means only that two companies own brands in the same product category on Brandtree. It is not a measure of sales or market share. Emmi controls 14 brands with a page here, across 5 categories; 129 other owners hold brands in at least one of them. Licensed brands and minority stakes are not counted.
Top 10 competitors by shared categories
| # | Company | Shared categories | Overlap | For example |
|---|---|---|---|---|
| 1 | Bega | 4 | 57% | Milk & cream, Cheese and Ready-to-drink tea & coffee and 1 more |
| 2 | Granarolo | 3 | 50% | Cheese, Milk & cream and Yogurt |
| 3 | Lactalis | 3 | 43% | Cheese, Yogurt and Milk & cream |
| 4 | Savushkin Product | 3 | 60% | Cheese, Milk & cream and Yogurt |
| 5 | Rokiškio sūris | 3 | 60% | Cheese, Milk & cream and Yogurt |
| 6 | Grupo Lala | 3 | 60% | Milk & cream, Cheese and Yogurt |
| 7 | Rīgas Piena Kombināts | 3 | 43% | Milk & cream, Cheese and Yogurt |
| 8 | AGROFERT | 3 | 33% | Milk & cream, Cheese and Yogurt |
| 9 | Almarai | 3 | 30% | Milk & cream, Cakes and Ready-to-drink tea & coffee |
| 10 | Jordan Dairy | 3 | 60% | Cheese, Milk & cream and Yogurt |
Ranked by number of shared categories. Ties go to the pair with more brands on both sides of the shared categories, then to the higher overlap (shared categories as a share of all categories either company is in), then alphabetically.
Emmi and Bega: 4 shared categories
Emmi and Granarolo: 3 shared categories
| Category | Emmi | Granarolo |
|---|---|---|
| Cheese | Athenos, Cowgirl Creamery, Cypress Grove, Gerber, Kaltbach, Le Petit Chevrier, Luzerner, Roth | Amalattea, Casa Azzurra, Croce di Magara, Ferruccio Podda, Mario Costa, Pinzani, Venchiaredo |
| Milk & cream | Kaiku, Meyenberg | Granarolo |
| Yogurt | Aktifit | Yomo |
Emmi and Lactalis: 3 shared categories
| Category | Emmi | Lactalis |
|---|---|---|
| Cheese | Athenos, Cowgirl Creamery, Cypress Grove, Gerber, Kaltbach, Le Petit Chevrier, Luzerner, Roth | Galbani, Kapiti, Mainland, Perfect Italiano, Président, Sorrento |
| Yogurt | Aktifit | Parmalat, Siggi's, Stonyfield Organic |
| Milk & cream | Kaiku, Meyenberg | Anlene |
A page like this is published only when a company's closest match shares at least 3 categories. See also every brand Emmi owns and the most overlapping owners on Brandtree.