Brandtree

Who owns Pura?

Pura, a food brand, is owned by Bega (Australia, ASX: BGA).[1]

This ownership is reported in official statements but has not yet been matched to a regulatory filing.

Key facts

Current owner
Bega Cheese Limited reported
Owned since
Not recorded
Previous owner
None recorded
Owner HQ
🇦🇺 Australia, Bega
Origin
🇦🇺 Australia
Category
FoodDairy & alternativesMilk & cream
Parent ticker
ASX: BGA
Last verified
· 1 sources

About Pura

Pura is an Australian fresh white milk brand whose name and logo are trade marks of Bega Group. It is sold in original, low fat, reduced fat and no fat versions in sizes up to three litres, and sits in Bega's milk portfolio alongside Dairy Farmers and the regional brands Masters in Western Australia and Betta Milk in Tasmania.

Ownership timeline of Pura

  1. ? – present Bega [1] reported

Where Pura sits in Bega

Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.

Where Pura sits in Bega Tree of 11 brands under Bega. Bega Pura Bega Bega Peanut Butter Betta Milk Big M Daily Juice and 5 more

Open the full Bega ownership tree →

Other brands owned by Bega in food

See the full Bega brand portfolio (11) →

Latest news about Pura

No tagged news items yet. Deals, regulatory actions and recalls are added from SEC filings, regulators and trade press; only titles and links are stored.

Headlines link to the original publisher. Brandtree does not reproduce article text.

Frequently asked questions

Who is the parent company of Pura?

The parent company of Pura is Bega, a publicly listed company headquartered in Australia.

Is Pura Australian?

Yes. Pura originated in Australia and its owner, Bega, is also headquartered in Australia.

Is Pura still owned by Bega?

Yes. As of 16 September 2026, Pura is still owned by Bega. The ownership record was last checked against primary sources on that date.

Sources (1) & corrections

Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.

  1. [1] Bega Cheese Limited 2025 Annual Report — Bega Cheese Limited, Official document, published 1 September 2025; retrieved 16 September 2026.

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