Who are PLDT's biggest competitors?
On Brandtree, PLDT's biggest competitors by shared categories are Digi, which shares 3 categories, such as broadband & cable and mobile carriers; Liberty Latin America, which shares 2 categories, such as mobile carriers; and NTT, which shares 2 categories, such as fixed-line operators.
Competing here means only that two companies own brands in the same product category on Brandtree. It is not a measure of sales or market share. PLDT controls 4 brands with a page here, across 4 categories; 19 other owners hold brands in at least one of them. Licensed brands and minority stakes are not counted.
Top 10 competitors by shared categories
| # | Company | Shared categories | Overlap | For example |
|---|---|---|---|---|
| 1 | Digi | 3 | 60% | Broadband & cable, Mobile carriers and Virtual operators & prepaid |
| 2 | Liberty Latin America | 2 | 50% | Mobile carriers and Broadband & cable |
| 3 | NTT | 2 | 50% | Fixed-line operators and Mobile carriers |
| 4 | SK Telecom | 2 | 50% | Broadband & cable and Mobile carriers |
| 5 | Telia | 2 | 50% | Broadband & cable and Mobile carriers |
| 6 | Telecom Argentina | 2 | 40% | Broadband & cable and Mobile carriers |
| 7 | Telkom Indonesia | 2 | 33% | Mobile carriers and Broadband & cable |
| 8 | AIS | 1 | 25% | Broadband & cable |
| 9 | KDDI | 1 | 25% | Virtual operators & prepaid |
| 10 | Maroc Telecom | 1 | 25% | Mobile carriers |
Ranked by number of shared categories. Ties go to the pair with more brands on both sides of the shared categories, then to the higher overlap (shared categories as a share of all categories either company is in), then alphabetically.
PLDT and Digi: 3 shared categories
PLDT and Liberty Latin America: 2 shared categories
| Category | PLDT | Liberty Latin America |
|---|---|---|
| Mobile carriers | Smart | C&W, Liberty Costa Rica |
| Broadband & cable | PLDT Home | Liberty Puerto Rico |
PLDT and NTT: 2 shared categories
| Category | PLDT | NTT |
|---|---|---|
| Fixed-line operators | PLDT Enterprise | NTT EAST |
| Mobile carriers | Smart | NTT DOCOMO |
A page like this is published only when a company's closest match shares at least 3 categories. See also every brand PLDT owns and the most overlapping owners on Brandtree.