Brandtree

Who owns FRESH?

FRESH, a drinks brand, is owned by STAR (Madagascar).[1]

This ownership is reported in official statements but has not yet been matched to a regulatory filing.

Key facts

Current owner
Brasseries STAR Madagascar reported
Owned since
Not recorded
Previous owner
None recorded
Owner HQ
🇲🇬 Madagascar, Antananarivo
Origin
🇲🇬 Madagascar
Founded
1990
Category
BeveragesBeerLager
Last verified
· 1 sources

About FRESH

FRESH is a panaché, the French-style mix of beer and lemonade, and STAR says it was the first panaché made in Madagascar when it appeared in 1990. It is lighter and sweeter than the brewer's beers and is sold on that: a summer drink for people who want something gently fizzy rather than a full lager. It sits in the range between the THB and Queen's beers and the Caprice soft drinks.

Ownership timeline of FRESH

Owners of FRESH over 1990 to 2026 STAR start not recorded–present STAR (start not recorded) 19901995200020052010201520202025
  1. ? – present STAR [1] reported

Where FRESH sits in STAR

Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.

Where FRESH sits in STAR Tree of 9 brands under STAR. STAR FRESH Bota'Fresh Caprice Cristal Eau Vive GOLD and 3 more

Open the full STAR ownership tree →

Other brands owned by STAR in beverages

See the full STAR brand portfolio (9) →

Latest news about FRESH

No tagged news items yet. Deals, regulatory actions and recalls are added from SEC filings, regulators and trade press; only titles and links are stored.

Headlines link to the original publisher. Brandtree does not reproduce article text.

Frequently asked questions

Who is the parent company of FRESH?

The parent company of FRESH is STAR, a privately held company headquartered in Madagascar.

Is FRESH Malagasy?

Yes. FRESH originated in Madagascar in 1990 and its owner, STAR, is also headquartered in Madagascar.

Is FRESH still owned by STAR?

Yes. As of 21 September 2026, FRESH is still owned by STAR. The ownership record was last checked against primary sources on that date.

Sources (1) & corrections

Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.

  1. [1] STAR — Notre histoire — STAR Madagascar, Official document; retrieved 21 September 2026.

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