Nicorette is owned by Kenvue (the United States, NYSE: KVUE), which was separated from Johnson & Johnson on 23 August 2023.[1][2] Before Kenvue, Nicorette was owned by Johnson & Johnson from 2006 to 2023.[2]
Nicorette is nicotine replacement therapy developed in Sweden in the 1960s by researchers studying why submariners forbidden to smoke experienced withdrawal, and launched in 1978. It was the first product of its kind and is now sold as gum, patches, lozenges and sprays.
What Kenvue's annual report says about Nicorette
Sentences about Nicorette from Kenvue's latest annual filing[1], copied word for word.
In the EU, our OTC products, including Nicorette products that are not marketed by us in the United States, are subject to extensive pre- and post-marketing regulation by regulatory authorities at both the EU and EU Member State level.
How often Kenvue names Nicorette in its annual report
A plain count of the times the name appears in the text of each annual report, not counting the start of a sentence. A brand that an owner writes about more is usually one it treats as central. The brand is named less often than it was three years earlier.
Kenvue is a publicly listed company headquartered in Summit, New Jersey, United States, founded in 2023. Brandtree records 13 brands under its control, and it is listed as NYSE: KVUE.
Kenvue is the consumer health business separated from Johnson & Johnson, listed in May 2023 and fully split off that August. It holds the self-care, skin health and essential health brands that Johnson & Johnson had built up over a century. Kimberly-Clark agreed to acquire Kenvue in November 2025.
Brandtree records a controlling owner for 117 brands that began in Sweden.
53 of them (45%) are now controlled by a company headquartered in another country, Nicorette among them.
Johnson & Johnson separated its consumer health business as Kenvue, which listed in May 2023 and was fully split off through an exchange offer completed on 23 August 2023. Tylenol, Band-Aid, Listerine, Neutrogena and Johnson's Baby all moved to the new company.
The parent company of Nicorette is Kenvue, a publicly listed company headquartered in the United States.
Is Nicorette Swedish or American?
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Nicorette originated in Sweden in 1978, but it is owned today by Kenvue, which is headquartered in the United States. So Nicorette is a Swedish-origin brand under American ownership.
Since when has Kenvue owned Nicorette?
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Kenvue has owned Nicorette since 23 August 2023.
Who owned Nicorette before Kenvue?
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Before Kenvue, Nicorette was owned by Johnson & Johnson from 2006 until 2023.
Is Nicorette still owned by Kenvue?
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Yes. As of 9 October 2026, Nicorette is still owned by Kenvue. The ownership record was last checked against primary sources on that date.
Sources (2) & corrections
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.
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