The Vegetarian Butcher is owned by Unilever (the United Kingdom, LSE: ULVR), which acquired the brand on 19 December 2018.[1][2] The Vegetarian Butcher was founded in 2010 in the Netherlands and was independent until 2018.
The Vegetarian Butcher was founded in the Netherlands in 2010 by a ninth-generation farmer who stopped eating meat and set out to make plant-based versions convincing enough for butchers to sell. Unilever acquired it in December 2018, and its products supply foodservice customers including fast-food chains across Europe.
What Unilever's annual report says about The Vegetarian Butcher
Sentences about The Vegetarian Butcher from Unilever's latest annual filing[1], copied word for word.
This included the sale of Conimex and The Vegetarian Butcher, with binding offers for the sale of Graze, as well as Unox and Zwan, which are both pending the usual closing conditions and regulatory approvals.
(b) 2025 net loss arises from the disposals of The Vegetarian Butcher and Kate Somerville, partially offset by a gain on Conimex disposal. 2024 net loss related to the disposals of our Russian business, Elida Beauty, Pureit and Qinyuan. 2023 includes a gain of 497 million related to the disposal of Suave.
(c) 2025 net loss arises from the disposals of The Vegetarian Butcher and Kate Somerville, partially offset by gain on Conimex disposal. 2024 net loss related to the disposals of our Russian business, Elida Beauty, Pureit and Qinyuan. 2023 includes a gain of 497 million related to Suave.
How often Unilever names The Vegetarian Butcher in its annual report
A plain count of the times the name appears in the text of each annual report, not counting the start of a sentence. A brand that an owner writes about more is usually one it treats as central. The brand is named more often than it was three years earlier.
Unilever is a publicly listed company headquartered in London, United Kingdom, founded in 1929. Brandtree records 53 brands under its control, and it is listed as LSE: ULVR, NYSE: UL and AEX: UNA.
Unilever is a British consumer goods company formed in 1929 by the merger of Dutch margarine producer Margarine Unie and British soap maker Lever Brothers. It reports through four business groups: Beauty & Wellbeing, Personal Care, Home Care and Foods. Its ice cream business was demerged as The Magnum Ice Cream Company in December 2025.
Brandtree records a controlling owner for 63 brands that began in the Netherlands.
36 of them (57%) are now controlled by a company headquartered in another country, The Vegetarian Butcher among them.
Unilever acquired The Vegetarian Butcher, a Dutch meat substitute company founded by a former farmer. It later supplied the plant-based patty used by Burger King across Europe. The price was not disclosed.
Who is the parent company of The Vegetarian Butcher?
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The parent company of The Vegetarian Butcher is Unilever, a publicly listed company headquartered in the United Kingdom.
Is The Vegetarian Butcher Dutch or British?
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The Vegetarian Butcher originated in the Netherlands in 2010, but it is owned today by Unilever, which is headquartered in the United Kingdom. So The Vegetarian Butcher is a Dutch-origin brand under British ownership.
When did Unilever buy The Vegetarian Butcher?
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Unilever completed its acquisition of The Vegetarian Butcher on 19 December 2018, after announcing the deal on 19 December 2018. The price was not disclosed.
Who owned The Vegetarian Butcher before Unilever?
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The Vegetarian Butcher was an independent company from its founding in 2010 until Unilever acquired it in 2018.
Is The Vegetarian Butcher still owned by Unilever?
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Yes. As of 8 October 2026, The Vegetarian Butcher is still owned by Unilever. The ownership record was last checked against primary sources on that date.
Sources (2) & corrections
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.
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