Who owns Vivo?
Vivo, a telecom brand from Brazil, is owned by Telefônica Brasil (Brazil, NYSE: VIV).[1]
Evidence: Telefônica Brasil S.A. Annual Report on Form 20-F filed 2026-02-24, SEC EDGAR, 24 February 2026. Verified from filings; last checked .
Key facts
- Current owner
- Telefônica Brasil S.A. verified
- Owner HQ
- 🇧🇷 Brazil, São Paulo
- Origin
- 🇧🇷 Brazil, São Paulo
- Category
- Telecom › Mobile › Mobile carriers
- Parent ticker
- NYSE: VIV B3: VIVT3
- Last verified
- · 1 sources
About Vivo
Vivo is the commercial brand under which Telefônica Brasil sells mobile, fibre broadband, pay TV and digital services in Brazil. Its 20-F says Vivo held 40.3% of mobile accesses at the end of 2025, making it the country's leading mobile operator, and 18.5% of fibre-to-the-home accesses; sub-brands include Vivo Fibra, Vivo Controle, Vivo Pré and Vivo Empresas.
Ownership timeline of Vivo
- Current owner Telefônica Brasil [1] verified
Where Vivo sits in Telefônica Brasil
Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.
Open the full Telefônica Brasil ownership tree →
See the full Telefônica Brasil brand portfolio (5) →
Other brands owned by Telefônica Brasil
Telefônica Brasil controls 5 brands on Brandtree.
Other brands in mobile carriers, and who owns them
The 15 brands in mobile carriers on Brandtree belong to 12 owners. The largest is Liberty Latin America, with 2.
| Brand | Owner | Owner based in |
|---|---|---|
| C&W | Liberty Latin America | 🇧🇲 Bermuda |
| Tigo | Millicom | 🇱🇺 Luxembourg |
| by.U | Telkom Indonesia | 🇮🇩 Indonesia |
| One NZ | Infratil | 🇳🇿 New Zealand |
| NTT DOCOMO | NTT | 🇯🇵 Japan |
| Smart | PLDT | 🇵🇭 Philippines |
| Rakuten Mobile | Rakuten | 🇯🇵 Japan |
| SK Telecom | SK Telecom | 🇰🇷 South Korea |
About the owner: Telefônica Brasil
Telefônica Brasil is a publicly listed company headquartered in São Paulo, Brazil, founded in 1998. Brandtree records 5 brands under its control, and it is listed as NYSE: VIV and B3: VIVT3.
Telefônica Brasil is a São Paulo telecommunications company incorporated on 22 May 1998 from the privatisation of Telebrás, and it sells under the Vivo brand. Its 20-F for 2025 reports a 40.3% share of Brazilian mobile accesses and 18.5% of fibre-to-the-home accesses, and says Telefónica S.A. and its affiliates own about 77.1% of its capital.
Telefônica Brasil: full profile, brands and acquisition history →
🇧🇷 Vivo and other Brazilian brands
Brandtree records a controlling owner for 177 brands that began in Brazil. 32 of them (18%) are now controlled by a company headquartered in another country; Vivo is not one of them.
- NuCel — Nu Holdings 🇧🇷
- Adria — M. Dias Branco 🇧🇷
- Aena Brasil — Aena 🇪🇸
- Alexandre Birman — Azzas 2154 🇧🇷
- Arteris — Abertis 🇪🇸
- Ashua Curve & Plus Size — Lojas Renner 🇧🇷
Frequently asked questions
Who is the parent company of Vivo?
The parent company of Vivo is Telefônica Brasil, a publicly listed company headquartered in Brazil.
Is Vivo Brazilian?
Yes. Vivo originated in Brazil and its owner, Telefônica Brasil, is also headquartered in Brazil.
Is Vivo still owned by Telefônica Brasil?
Yes. As of 19 October 2026, Vivo is still owned by Telefônica Brasil. The ownership record was last checked against primary sources on that date.
Sources (1) & corrections
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.
- [1] Telefônica Brasil S.A. Annual Report on Form 20-F filed 2026-02-24 — SEC EDGAR, SEC Form 20-F, published 24 February 2026; retrieved 19 October 2026.
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